Scaling up your Business will make You Bankrupt! ft. @TiagoForte

And they're about to have that rocket ship that you went through for building Second Brain. What else would you tell them?

Let's say you are a successful freelancer. You're making, I don't know, let's say $150K. That's a great salary. Even living on the coasts in the big cities, you can do great. I mean, at $150K solo, you are in the top already 0.1%. But now let's say you want to hire one full-time person, just one. To find someone good, someone whose skill, experience, et cetera, let's just say say it's $100,000. Well, what I learned through painful experience is to hire someone at $100K, you need more than $100K. You need $200K because you don't want to have just barely enough money to pay them. Right. Because then you have one bad month and then you have to fire them. And then plus there's just so many extra costs. This is called the cost basis. The cost basis of an employee is usually 1.5 to 2 times what their salary is. So now you have to make $200K extra, which means to hire one employee, you have to somehow go buy on your own, by yourself, from from 150 to 350. That is a really hard jump.