Getting your product on a retail shelf is just the start. Without active distributor effort and retailer reorders, it sits there collecting dust. Check your sell-through data on weekends and call retailers to keep the momentum going.
As I walk and talk, I had a deep thought. So, your product is on the shelf. Awesome, right? But let's be honest, that's just the start. It's like getting a gym membership— you can't expect to get fit by just signing up. If your distributor isn't putting in the effort, and there are no reorders, it's basically just sitting there collecting dust. This weekend, take a moment to check your sell-through, call your retailers, and come up with a game plan. Because come Monday, the shelf doesn't care about your weekend plans. As comedian Jerry Seinfeld once said, a 2-year-old is like having a blender, but you don't have a top for it. You've got to keep that momentum going, or things can get messy. Let's keep the hustle alive!
He Sold Pickle Shots Out Of His Trunk. Now He Runs The Co-Packer That Won't Bury You In MOQs.
What market do you think gets overlooked most? #Toronto #BrandStrategy #Marketing
