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7 Ways To Make More Money

Name: 7 Ways To Make More Money
Uploaded: 2026-03-07T08:00:00+00:00
Duration: 44 s
Channel: Shanli Liu, CPA, CTP
Description: In this concise advice segment, the speaker outlines immediate, actionable ways to increase revenue for a business, using a book as a concrete example…

7 Mar 2026 · 1 min

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0:44

In this concise advice segment, the speaker outlines immediate, actionable ways to increase revenue for a business, using a book as a concrete example. The strategies include: (1) raising the product price; (2) decreasing costs through larger economies of scale and better shipping negotiations; (3) creating upsell options such as a premium hard‑cover version and corresponding down‑sell options like a cheaper digital copy; (4) cross‑selling additional, distinct products; (5) offering financing or payment‑plan structures that let customers pay over time while the business receives cash up front; and (6) adjusting payment terms, such as requiring full payment before work begins. The speaker notes that these tactics are generally easier to implement for services than for physical goods, highlighting the added complexity of inventory and logistics.

Chapters

Some things that you can do to immediately make more money. Let's say we'll take this book. I could raise the price of my book. Number 2 is that you can decrease cost. I could buy in larger economies of scale to decrease the cost of the book, or I could figure out what I could do from a shipping perspective to negotiate better rates on my shipping. Number 3 is that you can have upsells. Instead of being a digital book, I could upsell a hard version of this book. The downsell here is the reverse of the upsell. If people can't afford my hardback, then I say, why don't you have one of my digital copies, which is cheaper? You can also have cross-sells. I would sell a second book that was different than the original book. You could add in financing so that people could pay pay for this book upfront. You can change the terms of how you collect payment. You know what? You can have a payment plan and you can pay as long as you want, but we don't start working until you pay off everything. You could absolutely do this with any business. It's actually harder with physical products than it is with services.