Shanli Liu, a CPA, says printed A-frame signs inside stores get ignored. Replace them with handwritten chalkboard signs at the entrance saying things like "half off pre-workout today." Customers notice and ask staff about the offers, driving more sales.
You know, those A-frames, a frame that you put a sign on, doesn't work almost at all because everyone ignores them if they're printed. But if you have a chalkboard version or a whiteboard version, then you just write the same thing in handwriting right there. Yeah. So you put it like they open the door and it just like right in front of them, they have to like walk around it, but then they see it. So it's like, hey, half off pre-workout today, or hey, sign up for our, you know, Big Booty Bootcamp this Saturday. Like, ask the desk. Everyone will ask about it.
