Cale Owen's Come Up
29 Jul 2024 · 1 min
0:52
A gym owner working two jobs and broke paid $1,000 for coaching on his existing business instead of chasing an online course he'd already wasted $10,000 on. In 30 days, the gym made $38,000.
A gym owner working two jobs and broke paid $1,000 for coaching on his existing business instead of chasing an online course he'd already wasted $10,000 on. In 30 days, the gym made $38,000.
His gym was losing money. He was working a 9-to-5 job. He would work from 5 AM to 9 AM at his gym teaching sessions. He'd go to his job at 9, work from 9 to 5, go back to his gym, teach all the evening sessions— 5, 6, 7, 8. His wife had just had a baby. She was pregnant with their second child. All of his income from his primary business went into the gym that was losing money, and they had nothing left over. He responded to an ad. He was honestly the first 10 customers I sold, and he was like, I, I would buy this, I need this, um, but I just gave my last 10 grand, or my only $10,000 to this coach that was going to teach me how to have an online fitness business. And I was like, do you have an online fitness business? And he was like, no, I didn't, it didn't work, or whatever. Well, what if we just made your gym make money? Would that be more? He's like, yes, I'm fine with just making my gym make money. I asked him to put $1,000 down, and he like put $1,000 onto a credit card or something. They made $38,000 in the first 30 days.
