Don't Break What Works
29 Jul 2025 · 1 min
0:45
In this short anecdote, the speaker recounts how his gym became overcrowded, prompting him to halve session lengths to accommodate more members. The change caused a loss of about one‑third of his clientele, revealing that customers valued the original experience. He reflects that the proper response to a beloved, profitable service is to expand—open another location—while if the service isn’t profitable, the correct move is to adjust pricing. The core message is to identify what customers love, assess profitability, and then either scale up or fix pricing rather than altering a successful offering.
