Shanli Liu, a CPA and CTP, argues that starting a business is easy now, but so is doing nothing. She says entrepreneurs waste time on Netflix and social media instead of networking and outreach. Rejection and early failure are inevitable, not reasons to stop.
It's never been easier to start a business. It's also never been easier to do nothing. People are just distracted. There's hundreds of billions of dollars that are getting pumped at us to distract us. And so you have to have some level of basic ability to focus to say, I'm not going to watch Netflix. I'm not going to watch these sports games. I'm not going to scroll on social media for 8 hours a day. I'm going to reach out to people. And so like first level is you can actually do something. And then the second one is when you start doing it, being okay with getting rejected or having things not work out immediately.
