A restoration company hits a 55% lead conversion rate by hiring one person, paid $60,000 a year, whose only job is calling leads the moment they come in. Three calls a day generates millions in revenue.
Now, I recently talked to a restoration company and he told me he was converting 55% of his leads, not calls, leads. And I was like, well, how many leads a day do you get? And he said 2 or 3. Okay, so what's the process? He's like, oh, it's really simple. My aunt, I pay her $60,000 a year and she has only one job. She has no responsibility in the company besides the moment a lead comes in, you stop having sex with your husband, you stop cooking, you stop loving your child, and you immediately call the lead. That's the only responsibility. She just has to make 3 calls a day at the moment the leads come in. He pays her $60,000 and that brings in millions of dollars of revenue.
