A single social media post brought in 20 paying customers after a year of free work. The post had four parts: an offer, a personal story, proof, and a call to action about limited spots. The speaker shows what worked and what they'd add now, like a guarantee and embedded proof.
This post got me my first 20 customers ever, and this was after a year of giving away stuff for free. So I have an offer here. I have my story of what I did. I talk about proof. I don't show proof, but I talk about how I have proof. And then I have a call to action saying I have a few spots left. And so there's a lot of makings of a fundamentally sound advertisement in this post. If I wanted to make it better today, I probably would have added a guarantee. I probably would have been more clear about what components exist for what I do. I would have put the proof in the post itself. But all in all, this made me my first few dollars, and maybe it'll help you too. You model it, just pause the video now and use it for yourself.
