How much to pay employees...two options you NEED to know..
In this segment, the speaker outlines a practical approach to determining employee compensation by combining two key elements: market research and the company’s non‑salary advantages. Market research involves looking up comparable companies and roles to gauge typical pay ranges. Understanding the company’s strategic perks—such as flexible hours, remote work, equity, profit‑sharing, and other benefits—helps assess how attractive the overall package is beyond base salary. By weighing these factors, an employer can decide whether to position salaries at the lower, mid, or higher end of the market. For example, a firm with strong equity and profit‑share may offer a mid‑to‑lower base salary, while a company that emphasizes extensive flexibility and remote work might accept a lower base salary because candidates value those perks.
