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How To Attract The Best Employees For Your Business

Name: How To Attract The Best Employees For Your Business
Uploaded: 2022-05-30T22:13:36+00:00
Duration: 25 s
Channel: Shanli Liu, CPA, CTP
Description: In this brief presentation, the speaker argues that the primary reason companies fail to recruit top talent is a lack of a compelling, expansive vision…

30 May 2022 · 0 min

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In this brief presentation, the speaker argues that the primary reason companies fail to recruit top talent is a lack of a compelling, expansive vision. Highly skilled individuals, especially those capable of entrepreneurship, are drawn to organizations whose future aspirations are large enough to accommodate their own personal dreams. The speaker highlights that the same strategic approach used to attract customers—communicating a big, inspiring vision—should be applied to employee recruitment. The larger and more ambitious the business’s vision, the more it will magnetize talented professionals who want to align their personal goals with the company’s growth potential.

Here's why you're not recruiting the best talent. The best talent is going to go to where the biggest dreams are, because what somebody wants who's highly talented and has the ability probably to have their own business is that they want to look at your vision for your business and say, I can fit my dream inside of that vision. And so it's funny because the strategy for how you acquire customers and how you make the business money is the same strategy that attracts employees. The bigger your vision and the bigger that your business can become, the more people are going to be attracted to it and are going to want to work for you.