How To Properly Get A Raise
In this advisory monologue, Shanli Liu, CPA, CTP explains that employees should first understand and articulate how their specific role directly contributes to the company’s revenue. She emphasizes that every position—whether frontline customer service or a higher‑level function—creates value that can be expressed in terms of repeat purchases, reduced refunds, or higher pricing power. Once that link is clear, employees should approach their manager with a concrete question: “What would it take for me to earn a raise?” This prompts the manager to define objective, measurable criteria for compensation. If the manager’s authority is insufficient, Liu advises escalating the request to the next level while maintaining the focus on revenue impact. The overall strategy is to frame the raise request as a business‑driven problem‑solving conversation, positioning the employee as a revenue‑generating partner who deserves a share of the incremental profit they help create.
