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In this brief talk, Shanli Liu, CPA, CTP, outlines a decision‑making framework used by the most highly paid employees. She explains that they constantly balance three perspectives when acting in a business: (1) the impact on the team – how the action benefits colleagues across the organization; (2) the impact on the client – whether the client will view the action positively; and (3) the impact on the business – whether the action ultimately drives financial gain, even if it may cause a short‑term dip. By weighing these three lenses, employees can make choices that are win‑wins for people, clients, and the company’s bottom line.

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