Shanli Liu, CPA, CTPFreedomfolio · I help 7 to 8 figure service business owners and ecommerce sellers keep 10K to 75K of profit- without IRS headaches | CPA. Virtual CFO. Tax Resolution Pro | $5MM+client tax savings | Book a free 15 min strategy call

It's Never Been Easier to Start a Business But...

Name: It's Never Been Easier to Start a Business But...
Uploaded: 2024-08-08T21:00:09+00:00
Duration: 32 s
Channel: Shanli Liu, CPA, CTP
Description: In this brief monologue, the speaker highlights the paradox that while starting a business has become more accessible than ever, doing nothing is equally…

8 Aug 2024 · 1 min

Watch on YouTube

0:32

In this brief monologue, the speaker highlights the paradox that while starting a business has become more accessible than ever, doing nothing is equally easy. Using the analogy of getting in shape, they point out that most people already know the basic actions required—such as exercising, eating protein, and avoiding junk food—but they postpone these steps under the pretense of needing a better plan. The speaker argues that plans inevitably evolve as new information emerges, so the optimal approach is to simply start immediately and learn through action rather than over‑planning.

Chapters

The problem is it's never been easier to start a business. It's also never been easier to do nothing at all. Right now, if I were to say, hey, go get in shape, what do you need to do? Probably like, well, I need to probably like go to the gym, probably do some weights, probably do some cardio, move a little bit. And then food-wise, like, do you want to probably eat more protein and eat less shit? Probably be like, yeah. Like, well, why don't we just start there? Most of the things you need to do, you already know what to do and you delay doing them under the guise of having a better plan. But the reality is that your plan is always going to change as soon as you get new information. And so the point is to start, period, and learn.