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My Favorite Holiday Business Tactic

Name: My Favorite Holiday Business Tactic
Uploaded: 2025-09-28T01:00:50+00:00
Duration: 26 s
Channel: Shanli Liu, CPA, CTP
Description: In this short YouTube monologue, Shanli Liu, CPA, CTP, advises entrepreneurs to generate quick cash during the holiday season by creating an…

28 Sept 2025 · 0 min

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0:26

In this short YouTube monologue, Shanli Liu, CPA, CTP, advises entrepreneurs to generate quick cash during the holiday season by creating an intentionally unscalable, premium version of their existing product or service. The tactic involves offering a 10‑to‑20× more expensive, high‑touch experience—such as personal transportation, movie outings, multi‑day retreats, or a year‑long personalized service via direct phone contact. Because the offering is deliberately limited and high‑value, the speaker claims businesses can double their monthly revenue for that month and retain most of the additional profit.

If your business needs to make quick cash during the holidays, this is my favorite way to do it. Take whatever you sell and make a 10 times better version. Think you driving to a customer's house, picking them up, taking to the movies, flying out for a retreat for multiple days, doing a year of personalized level of service with your cell phone. Something entirely unscalable on something that's 10 to 20 times more expensive. When you do that, you can double your monthly revenue for the month and pocket almost all of that extra cash for yourself.