Shanli Liu, CPA, CTPFreedomfolio · I help 7 to 8 figure service business owners and ecommerce sellers keep 10K to 75K of profit- without IRS headaches | CPA. Virtual CFO. Tax Resolution Pro | $5MM+client tax savings | Book a free 15 min strategy call

Sales Hack to Get Word Of Mouth

Name: Sales Hack to Get Word Of Mouth
Uploaded: 2024-07-31T01:30:30+00:00
Duration: 48 s
Channel: Shanli Liu, CPA, CTP
Description: In this short monologue, the speaker shares a referral‑driven growth hack used by a friend who runs massive online challenge campaigns. The core tactic…

31 Jul 2024 · 1 min

Watch on YouTube

0:48

In this short monologue, the speaker shares a referral‑driven growth hack used by a friend who runs massive online challenge campaigns. The core tactic is to embed a simple “bring a friend” call‑to‑action in every piece of content—ads, posts, emails, and any messaging throughout the campaign. By repeatedly urging participants to invite a friend, the campaigns have attracted over a million customers, with 25‑30% of those customers arriving via word‑of‑mouth referrals. The speaker emphasizes that this approach is not limited to brick‑and‑mortar or service businesses; it can be applied to any business model. He warns against dismissing the method, framing skepticism as a “voice of the loser.”

Chapters

A friend of mine runs massive, massive online challenges. So this isn't just brick and mortar or just service businesses. Like, it works for any business. Literally, just in all messaging he had, all he did for an entire campaign was simply remind people in every piece of content and every piece of messaging and every ad and every post that he did throughout the entire campaign was he just said, hey, be sure to bring a friend. It's far more likely that you'll succeed. You're going to love this if you do this together. And he just said it every time. And at the end of his campaign, and he's getting million-plus customers when he runs these campaigns, so massive, massive, massive scale, 25 to 30% of the customers that came in from the campaign were from word of mouth. And you just have to think, how can I make this work for my business? Not, it won't work for my business. Because I promise you, that is the voice of the loser, like beating you into losership.