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Super Niche CAN Make You Money

Name: Super Niche CAN Make You Money
Uploaded: 2024-08-25T21:00:18+00:00
Duration: 25 s
Channel: Shanli Liu, CPA, CTP
Description: In this brief YouTube segment, the speaker highlights an ultra‑specific micro‑niche: a registered dietitian who trains other dietitians to bill insurance…

25 Aug 2024 · 0 min

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0:25

In this brief YouTube segment, the speaker highlights an ultra‑specific micro‑niche: a registered dietitian who trains other dietitians to bill insurance more accurately. The coach has about 5,800 social‑media followers, generated her first sale when her email list contained only eight people, and now runs a business approaching $1 million in annual revenue while her account reach is roughly 2,800. The speaker uses these figures to illustrate how a narrowly defined niche can be highly profitable, suggesting that a dietitian could earn an additional $100 k per year by purchasing the coach’s billing‑code training.

I talked to a registered dietitian who helps registered dietitians bill insurance more accurately. Talk about a niche of a niche of a niche. And she has 5,800 followers. And she told me she made her first sale when she had 8 people on her email list. Is it a list at that point? Or do you just like email 8 people? You know what I mean? But she was doing just under $1 million a year. I looked at her reach on her account and it was like 2,800. But if you're a registered dietitian and you want to make an extra $100 grand a year by billing insurance under all these different codes, you buy her thing.