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In this concise segment, Shanli Liu, CPA, CTP, emphasizes the critical need for businesses to identify a single, overarching priority that outweighs all other initiatives. She advises that if a clear top priority cannot be articulated, leaders should isolate themselves, focus intensely (even using coffee as a catalyst), and force a decision by visualizing a concrete, year‑end win. Once that win is defined, she argues that any effort not directly contributing to that outcome is unnecessary, urging a disciplined trade‑off mindset.

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