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The Truth About Quitting Your Job To Start A Business

Name: The Truth About Quitting Your Job To Start A Business
Uploaded: 2025-03-15T02:10:01+00:00
Duration: 33 s
Channel: Shanli Liu, CPA, CTP
Description: In this monologue, Shanli Liu, CPA, CTP warns that quitting a stable job to launch a business often leads to working harder and earning less, at least…

15 Mar 2025 · 1 min

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In this monologue, Shanli Liu, CPA, CTP warns that quitting a stable job to launch a business often leads to working harder and earning less, at least initially. She describes the intense excitement of the first dollar earned in a new venture as a powerful but misleading reinforcement that can create a false sense of ease. Liu emphasizes that after the initial rush, entrepreneurs must commit to sustained effort over a long period, recognizing that the early thrill does not guarantee ongoing success.

Chapters

You quit your job because you don't want to work as hard as you are and you want to make more money. But as soon as you quit, you will realize that you are now going to work way harder than you were and you're going to make less money. And here's the really hard truth about it. The first time you do it, it's the biggest rush ever. You quit your job, you do the business, and you get some, some first traction. And that first dollar that you make when the new business is like the best dollar ever. But it's such a strong reinforcer, that big success of quitting one thing and starting another. You need to immediately forget. Because after that, you have to just stick with it for a very long period of time.