List your mid-term rental now, even if it's unfurnished or under renovation. Virtual staging, borrowed furniture, and listing just the finished portion let you test pricing and capture bookings immediately. Listing a month earlier could mean $8K instead of $16K in lost revenue.
Chapters
And then we just ignore my slide here. Okay, another mistake I see is taking too long to list, right? I want you to list right away. Do not wait. Don't wait until you have all your furniture. You can list totally unfurnished. Just get your listing up there. You can trust pricing, get market feedback. I just took on a new client and, you know, she really didn't— the stairs are kind of steep to the basement. Like, why don't we just list it without a washer dryer, right? We're just going to list the upstairs. We got tons of market feedback that that was really an in-demand amenity, which I already knew, but I kind of tested the market. But if I had not done that, I wouldn't have gotten that feedback and I would have missed out on tons of bookings, right? So please, please, please, like, get your listing up, virtually stage it. That's how I coach you to do in the course. But you don't need to have any furniture in there. People will even rent unfurnished. Insurance companies will furnish for you. So do not wait till you have a perfect listing. Just get it to market. So market ASAP, and you can generate attention and exposure. You can gauge the interest. You can get it rented sooner. You can like test out your pricing. So it's super important. Um, so here's just an example of waiting to advertise, right? One month you have no rent, month two maybe you collect $8K, right? $8K is a lot, but what if you got it to market a month earlier and you're collecting $16K, right? So you need to be positioned to have it ready, but don't wait till it's perfect. I've even had students get their places booked while they're still finishing the rehab. Right. So it's a great way just to test your pricing, test interest, get feedback on it. It's really invaluable. Like you can do as much data collecting as you want, but to me the best data is actually getting it, getting it to market and getting that feedback.
