Navigating Uncertainty: How Companies Thrive Amidst Turbulence @wilempowered
25 Oct 2023 · 1 min

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This short transcript excerpt from a YouTube talk by Sonya Shelton argues that in times of rapid change and widespread uncertainty organizations can counteract overwhelm by focusing on their core purpose. Shelton frames purpose as an internal alignment and motivation tool for teams and as an external signal that influences customers' buying decisions.










