7 Core Pillars Of Abundance For Achieving Ultimate Life Balance And Freedom With Rebecca Whitman Of The Balanced, Beautiful And Abundant Show

Wish you were one of those influencers with raving fans who binge on your every word, consume all your content, buy everything you have to sell, and demand even more. Then stay tuned while Authority Magazine columnist and buzzfeed contributor Tracy Hazzard shares strategies, tips and tactics from top videocasters, podcasters, authors and social influencers on creating that bingeable factor. Now let's join Tracy as she explores how to rise above all the digital noise with the Binge Factor.

Hey everyone. Welcome to the Binge Factor. I'm Tracy Hazzard and I have the.

Balanced, Beautiful Abundance show host, Rebecca Whitman. Today she is a Magnetic Abundance mentor. An international bestselling author, she graduated from.

Honors from Princeton University and was awarded.

Life Coach of the Year and Empowered Woman of the Year by International association of Top Professionals. At LA Weekly Magazine, she has been.

Featured as one of the top seven.

Entrepreneurs to watch in 2023.

Her show has the top 1.5% globally ranked podcast.

It won the Positive Change Award. Her philosophy on abundance divides into seven pillars, which includes spiritual, physical, emotional, romantic, mental, social, and financial. And she helps people achieve balance within.

These seven areas so they can experience.

More fun and more freedom in life.

She's been featured in New York Weekly, Miami Magazine, LA Weekly Magazine, and in additional to her appearances on ABC and cbs, she's guested on over a hundred podcasts and she's given keynote speeches at.

Columbia University and UCLA and shared virtual stages with Grant Cardone, Jack Canfield, and Les Brown.

She is doing amazingly well on Instagram, so you're going to want to check that out too.

And you're going to want to go look and listen to the Balanced, Beautiful Abundance show with Rebecca Whitman. But let's hear a little bit about.

How she started the show. What's so great about the show? Because there's some really fun things and.

I'm going to do something I've never done before, give the binge factor right at the beginning. So let's listen to Rebecca Whitman.

Rebecca, I'm so glad to talk with you. Balanced, Beautiful Abundance Show. I love it.

It's high energy.

You have so much energy in your show. It is astounding. I thought I did and then I heard your show. So I think my audience is going to be like, I don't believe you, Tracy. And they're going to have to listen to your show. You have such great energy.

Thank you so much. Yeah, I really believe that your vibration and your energy attracts abundance. So I pour all the energy that I can into the show, like really, I'm glad you noticed it, because I really go all out and I love to just be really present with my guests, like, listen to them, like my life depends on it.

Well, everyone who listens to the show knows that I analyze everyone's binge factor, and I don't ever. I have never once. This is the first time ever where I started with your binge factor, and I started with this is because it is so powerful. It draws people in. And when you draw it in and you're attracted to that energy, you're going to want to binge and listen to all the shows. There's no way that's not going to draw them through your catalog. And that, I think is really powerful.

And something that a lot of podcasters have no idea and don't sense.

I'm so flattered that my podcast is binge worthy because I know you're an expert and you've been in this space for a long time, and you actually teach people how. How to launch a successful podcast. So yay, I'm binge worthy. According to Tracy Hazard. I need to, like, put a. A little award thing on my website for that. Binge worthy.

Don't worry.

When we close out our show, we always send you something that you could share on social media about what I said about you and your show. So that's actually part of the way that we run our show here. Right. We want to highlight that, and it's one of the reasons that I have this feature on my show, so I can talk about what's really great about your show. But that's what we're here to learn. We're here to learn about what do you do so special that has been working for you. And I want to go back a little bit to the beginning, because you've been doing this quite a while. You've been around since doing this, since early 2020, and you've got over 160 episodes as we're recording this right now. So you've been doing this quite a while. You've got a lot of great interviews. You're very focused in your niche, too. So you're really tight into the things that you teach, the things that you have affiliates with, the things that you are most powerful with in terms of.

How you give into the marketplace.

And that has worked for you, obviously.

So tell me, when you started it.

What were you thinking you were going to get out of it?

And then now, what do you feel.

Like you're getting out of it?

It's so funny. Tracy I wasn't even planning on having a podcast, and I'm really big into coaching and personal growth, and I was at a personal growth seminar, and she gave us a challenge. She's like, during the lunch break, I want you to get out of your comfort zone and, and ask five people who you totally admire and respect and maybe you're even a little intimidated by to be on your podcast. So I asked five people, and one said yes. And I was like, oh, my God, I better have a podcast, because this person that I really admire and respect said yes. And now I want to have a show that she can actually be interviewed on. So I didn't have big expectations for starting it. I kind of did it. Like I said, on a whim and a quarter course I took. Now what are my expectations? I personally, I would love to have some paid ads. I mean, I just, I'm obsessed with the big podcasts like Ed Mylet, and I love smart lists and stuff like that. And I'm like, oh, my God, they are making money off ads. And I love that my podcast is grassroots. And it's just like one person tapping another person on the shoulder going, hey, listen to this. And I know that's how it grows, and. But I'm like, I'm ready to take it to the next level and have some paid ads.

Well, you know, I want to just say this to you in, in a coaching way. I hope that you'll take this as a plus, but I don't think you need it. And the reason is, is those other shows are vehicles for advertisement and from a energy situation, what does that do? And you're all about magnetic abundance, right? Magnetic growth. I think it might mess with your.

Energy, it might mess with your juju.

I don't know. And so I think that's something to be cautious about. Very careful how you do it doesn't mean you can't have a great sponsor. That makes sense for you.

Right?

But if your show was all about the paid ad model or you were being pushed into a network that was running ads on that, I think it.

Actually might lose something.

Okay, well, that is something to take into consideration because I want it to be binge worthy. And I understand that ads kind of slow things down. They kind of take the momentum out of the interview. And it's like, you're ready for the next question and you're learning so much. And then it's like, oh, and now a word from our sponsors. So, yeah, so I will take that with a grain of salt then. Thank You.

So, Stacey, you're welcome. You know, and thinking about that. So you have some affiliates. Let's talk about that. So you have some affiliate partners already. How does that work for you? Do you put them in the podcast? Do you give them mentions? What do you do with that?

Well, I am obsessed with the health and wellness lifestyle. I talk to a lot of experts. I interview them. I'm always looking for the latest and greatest health and wellness products. And I have just fallen in love with a liquid collagen. I personally drink it every day, and I became an affiliate with the brand, and now I promote it on most of my podcasts. And I love it. I mean, it's helped a lot of my listeners. It's helped me, it's helped my family, and I feel so good about promoting it. So. Yeah. And I have really used that to elevate my affiliate marketing with that collagen company.

Well, see, that's it right there.

I just heard your energy about it. You're excited about it.

It's something you can stand behind, you can believe in.

When we get into something that's more.

Programmatic, we don't have a connection to the brands.

We don't have that connection to the advertisements and the sponsors. And that's where. That's right there. That's why I made that suggestion to you, because I do think, like, your.

Audience cares about what you think about something.

Right. That's true. I. And I understand the distinction you're making, Tracy. Like, you don't want to have a product just to have sponsorship. You want it to be something that you actually believe in and use, which is so funny, because when Jimmy Kimmel was a guest on the Smart List podcast, he was like, and you even might even use some of the products you're promoting.

Like, might. Yeah.

Probably don't use a lot of them. So, yeah, that. I think that maintains the integrity of the show.

Well, and here's a good thing. I bet you if you do host red ads, your ads will do much better, and you'll have much better sponsor relationships than you will, because you won't. As you go to read it, you'll be like, this isn't for me. This isn't for my audience. You'll be more discerning about it than you would be if you just allowed those programmatic ads where they run the.

Ad that was placed by the company.

And it has nothing to do with you.

Yeah, good point. I agree.

Yeah.

So let's talk a little bit about how you do promote your show.

How you do grow it.

And a lot of it is through social media.

Yeah, it is. I have a strategy where I look at my potential guests, social media, and my hard and fast rule is no less than 5,000 on Instagram. Although I'm a bleeding heart for the right message. So I break it a lot. Probably like one out of three interviews. They don't have 5,000 on Instagram. But either way, I look at their Facebook groups, their Facebook, their email list and I say, look, I don't charge. My podcast is not a pay to play podcast. I'm putting this out there into the world to showcase you. So in order to make it a fair exchange of energy, I just want to make sure that you're willing to promote the podcast on all your social media into your email list. And then I provide them. And I'm shocked because I've been on PodMatch now for a few months. I'm shocked how many people don't provide graphics and sound bites. It drives me crazy.

I'm with you on that.

Why don't they?

I mean, it only helps the show. So I provide a graphic and a one minute sound bite and I also provide suggested copy that they could just copy and paste and add to their email newsletter or to their social media. And I really think that is what's grown. The podcast is having the, the guests promote it.

Well, because if you do a bit of the work for them, it makes.

It easier for them to just quickly do it.

And when they don't, it's just. They do, but they don't get around to it as quickly. They're doing their own stuff and it gets in the way of that. So I agree with you. I'm so glad you do provide that and it shows because I've seen some of the shares coming out and I can see that you have some guests because there's been some Instagram that just went like wild with like 4000 likes or something like that. You must have had a guest who just killed it there in terms of sharing.

Yeah. I really like when a guest creates a reel and they invite me as a collaborator because then we both share the reel. And I have had a few reels go viral that way and it's been amazing.

I love the collab function.

It's one of my favorite things because it does make it really easy to.

Share back and forth with your guests.

Yeah, it's. I love collaboration. I mean, collaboration over competition is my motto, which is so funny because I grew up playing national level tennis and Ivy League grad and everything was competition. And I really feel like things have shifted in the business world and also my personal psyche. And in the last five years where I'm like, there's plenty of good, like, abundance, right? I've gone from scarcity to abundance. There's plenty of success, there's plenty of money, there's plenty, plenty of love, there's plenty of likes, and I can just share with other creators and it's so much more fun.

Oh, I'm so glad you said that. I. I have so many people come into podcasts and they're like, oh, but I only have this many downloads. Like, it's a scarcity mindset to begin with. Instead of like, I just spoke to a hundred people in a week. You know, that's great.

I mean, when you think about it, like, when I first started my podcast, I had an average of 30 downloads, but I was like, okay, if I was in like a conference room and there was 30 people listening to me, I would be thrilled. 30 people showed up in a conference room to listen to my message and I was grateful. So I would tell any new podcasters that are listening what you focus on, expand. So if you focus on the lack of listens, the lack of, oh, why isn't anybody rating or listening, why am I not getting more views or whatever you focus on that you'll get less listeners and less downloads and you appreciate what downloads you have and then you'll start to gain momentum. It is a slow process. And I also think this is a game of persistence because I read a statistic that most podcasts don't last past 20 episodes. Is that what you've heard too? Like, so if you have the persistent, it's 11, 11 episodes, so it's even lower. Most podcasters don't make it past 11 episodes. So if you're just persistent and consistent, like, I pick a designated time every week. Thursday, noon Pacific is when I record my podcast. And it's just a non negotiable spot on my calendar. If the speaker flakes, I will like scramble to find someone else to have that Thursday at noon podcast interview. I do it no matter what. Even in the holiday season.

Yeah, I. It's set in my calendar too, right. And I'll show up for other people, so it's easy for me. If there's an appointment, I'm showing up, so it won't matter. I'd have to be really, really sick not to show up. So that to me is really how I keep it going. So I totally Relate with that. Tell me a little bit about what you said, that you started the podcast because somebody said go ahead and invite someone on your show. But getting it started probably wasn't so easy. What was the most daunting part about that?

I'll tell you what was hard was what I did before the podcast. I tried to host a virtual summit, and I've been on a million of them. I'm so grateful to be a guest, but I only had seven experts. I teach seven pillars of abundance and I'm like, oh, this will be so easy. Have a different expert for each pillar of abundance. And it was just not the actual recording because I just use Zoom, but just the coordination of all the pieces, the landing page and the outreach and getting the experts to send it to their list. It was really hard. But what I did is just to start with a little momentum, is I turned those seven summit interviews into the first seven episodes of my podcast. So I started with already seven recorded.

That's great. So you gave yourself a little boost at the beginning and cut yourself some slack on having to record.

Yeah, so I had seven. So that person that I invited to be on my podcast at the seminar as a challenge, she was actually my eighth episode. So that is kind of how it launched. What was challenging to me, it really wasn't because I haven't. Like today was challenging when we were trying to set up my mic and this is like, I've been in this podcasting game for three and a half years and I've never had a mic. I've always just used Zoom. And today trying to get a new mic set up was challenging. But just talking on Zoom, I really think that Zoom has saved the world. I mean, it kept so many businesses afloat and people together during the pandemic. And I just use Zoom to record my podcast. I don't do. I'm not in a fancy studio or anything like that. I do have an editor and a producer that I met on Fiverr and I just send him the raw Zoom recording and he cleans it up. And it's a seamless procedure. The hardest thing. And we also talked about this. I did a version of my podcast as a live talk show and that timing of that, I had someone in my ear saying, cut to commercial break. You have 30 seconds. So not relating to him. And he's talking in my ear and like paying attention to my guest. So when you listen to my podcast, there's a six month window where I say, I'm coming to you live from the Bold Brave TV Network. That was. That was a whole different version of my podcast that it was released as a live talk show. And that was challenging.

Yeah, I'm not a fan of it, of that radio show model. For me, it doesn't fit my style.

Right.

I want to dive into the conversation. I don't want any interruptions. I want to hear from you. I want my audience to hear from you. It always frustrated me. So I've never followed that model myself personally. But, you know, you discover what fits you.

I wanted to try it because I wanted to feel like a live host of a live show versus a podcast. And I tried it for six months and I'm like, no, I like the more organic conversation rather than the live, live radio version of it.

So we were talking about before we started recording that you are going to be running a class and driving people from your podcast into your programs, into your classes, into your coaching.

It's not an easy thing.

What is it that you do that helps to get your community off the podcast and into your classes?

Yeah, it's something that I've been working on. It's not that easy to do. One thing that I've been doing that I just started a couple months ago is I launched a free women's circle so that anybody from my podcast can get a free hour of group coaching with me just to experience me as a coach, as a mentor in a very low pressure group setting. That's been really amazing. And then another thing is I'm launching a course on how to manifest your soulmate, and I'm going to start promoting that. I haven't promoted it yet. This is actually a good reminder to add a bumper, actually having a bumper saying, hey, if you're single, if you are looking to manifest your soulmate, I'd love to get on a call with you. So I really believe in changing your bumper around with a call to action, depending on what you're promoting.

So doing it in the intros or outros and not just in ads. So we do it where we recommend that if you're going to do it, it's the outro or it's the end. And if so, if you're running an ad program, you run it like post roll is what they call it, but right before your outro. So you don't actually change your outro, but you change your post roll ad. And the reason for that is because you've earned the right. Right. You served them over the call and now they want to know what's next.

And that's what's in their head already, is what's next.

They already have an abundance mindset about what's next. So give it to em.

Give em what's next. If you give it to em at.

The beginning, it's harder. I find it's harder to get the conversion.

I think it's the same, you know, with an in person seminar or a webinar. You give value and then you have.

A call to action and then it's on the end.

Yeah, they've been fed and poured into and it's like, okay, I feel full now, now what do I do with this information? So yeah, I think the same is true in person just to have the call to action at the end.

So now you have a free gift that you offer which you've been kind enough to offer to our listeners here as well. Tell us a little bit about the gift and tell us how you offer that on your show to your listeners.

Well, I tell the story about how I got this gift because it's an amazing story and I think, please tell.

Us because you can't leave us hanging.

Are a great thing to do as a guest and a host because people love learning through stories. So the story is this. I was 19, I was at a 12 step meeting in Cincinnati, Ohio where I grew up. And I was sitting next to a woman that I had never seen before in my life. And she introduced herself. She's like, hi, my name is Janet and I want to show you how to write in a God journal. And I was like, okay. So she gave me the format and I scratched it down. I never saw Janet again. I really believe she was an angel because I have been using these journal questions now for 30 years and they have completely changed my life from negative and just resentful, angry to positive, loving. I in the journal questions, it teaches you how to flip the negative that happens in your day to the positive so that you can learn from it. You write a gratitude list, you write a surrender list. And I've added a couple of my own journal prompts and now I call it my abundance journal. And I have walked through so many highs and lows of life with this journal. Anything from losing a parent, losing two dogs, getting a divorce to all the highs, you know, getting voted life coach of the year and being just a couple months ago I was top seven entrepreneurs to watch out for in 2023 in LA Weekly. Lots of accolades. Those can be just as derailing for me as the lows. So this journal just keeps me even it keeps me balanced and I keep just growing and learning from my wins from there is no failure. I either win or I learn. So I learn from my experiences through this journal and I get to learn from other people's experiences. There's even journal prompts looking at other people and learning from what they're doing. Well. And I want to offer it as a gift to your listeners.

See how powerful that was, everyone? This is why we like to do and learn at the same time.

Right?

So the story itself makes you want to accept the gift.

Just making an offer is not enough.

Rebecca, thank you for that. That was really powerful. I look forward to your gift and I'm sure that there will be lots of listeners who will take us up on that as well.

Great.

Now, how can a podcaster who's been.

Doing this a while stay motivated?

Yeah, I think that's a great question. How do you stay motivated? I personally stay motivated by my guests because I am an eternal student of life. And I believe that every conversation, even it could be in the grocery checkout line or at the car wash. I really believe that the universe speaks through other people. And I feel out of all the billions of people in the world that I could have on my show that I have like perfectly, it's a divine design, perfect, divine timing, the right guest at the right time to teach me personally what I need to know to get to my next step of growth, development and unfoldment. So I am asking questions that I personally want to know. And every time my spirit gets fed. I have never walked away from a podcast interview being like, oh my God, what a loser. I didn't learn anything. That guy told me everything or that woman told me everything, I already knew because I'm really listening in the way that I word the questions, even if I don't have it in my Because I do pre write my questions out, I'll expand it or go deeper into a question because I'm looking to evolve with all my interviews so I don't ever feel burned out on my podcast because I'm learning so much from my guests. And I guess to that would say I wouldn't put anyone on the show. I do pre interviews. I wouldn't just put anyone on the show that I feel I could not learn or my audience couldn't learn from.

Right. So you being discerning is also for yourself. It's also for your self motivation there. And I love that. I think that's really. It makes a difference.

Yeah.

Well, Rebecca, before we go, I want.

To Leave you the opportunity to give any advice that you have out there to someone and, you know, maybe give someone else the challenge that you got to get started. Those that are sitting on the fence and still haven't started their podcast, but they've been listening to my show for a long time.

Yeah, I would tell them it's not that hard. There are podcasters that have the studios and the mics and the soundboard and all that stuff, but me, I mean, my podcast was rated 1.5 top 1.5% globally in self help, and I don't even have a mic yet. Like, seriously, like, Tracy was helping me set up my mic. I just have a Mac computer and Zoom. I have an editor that I've never even met, that I met on Fiverr. And if I can do it, you can do it too. I think the intention is more important than the mechanics. If you have an interest or a passion or something that you love to geek out on, then I guarantee there are other people who have the same passion or interest and they want to geek out on it, too. And you can find experts that you can genuinely learn from. So you're feeding your interest and your passion. And other people will listen. If you're excited about it, they'll be excited. And then the other thing is, don't be shy about promoting it on social because there's a million podcasts, and the only way the people who know you will listen and support you is if they know you have a podcast.

Rebecca, thank you so much for bringing.

The Balanced, Beautiful Abundance show to fruition.

And bringing it out and keeping it going.

Thank you so much, Tracy, for having me on your show and for everything that you do for up and coming podcasters. I'm sure your show has, and your coaching program has launched so many podcasts that are helping so many people. So thanks for everything you do as well.

I love the concept of magnetic.

So she's a magnetic abundance coach, and.

I love the concept of that for our show. I mean, that's what we want.

We want this magnetic attraction to what.

We'Re talking about, to us, to our energy. It's really what I think the key that comes across in podcasting that doesn't come across in any other media type. In the same way, we don't always.

Pay attention when we're watching video. Like, I mean, you see those people who are really watching it, they're listening to it.

So when the energy of the listening isn't taken into consideration, when we're relying on all this visual stimulation, that we do on YouTube shorts or we do.

On Instagram reels, we're doing all of that. That's why we can only have an.

Attention span for 60 seconds, because it's too much to pay attention to. We can't do that in a long tail media type. Someone can listen to us for a long period of time, a much longer period of time, because our tone changes, our energy changes, we build momentum up for what we want. And that's a very magnetic experience. Right. We're drawn to that. And when we feel it and we like it, we want more of it. That's the power, the bingeable power of podcasting. That doesn't exist in quite the same way everywhere else. It's something that Rebecca's tapped into. She's got the intention of that. She sits down and she thinks about the power of abundance before she starts her intention, before she even started her show for the first time.

Her connection to her guests, she's being.

Intentional about that as well, making sure that she's going to be interested in them so you'll be interested in them. All of those things add up to making a great show. And too often we get caught up in the mechanics, and I love that she mentioned that as well.

And we get caught up in the.

Mechanics of things and we forget about our intention, we forget about our audience, we forget about the purpose of why we're doing things. We get too caught up in something that really doesn't matter at the end of the day, that we can compensate for with amazing energy.

We can compensate for or we can.

Adapt into add a microphone later, just like Rebecca.

Right?

These are things we can build up to. They're not the necessities that many people out there are selling you stuff makes you think that they are. What I love about podcasting so much is that I can use my energy as a draw. And Rebecca does that to the nth degree. So go check out the balanced, beautiful abundance show.

Make sure you go to the blog.

Post for this episode@thebingefactor.com, because you don't want to miss the link to go get that wonderful free gift she offered us and that beautiful story she told.

And the way that that journal might.

Help you start your podcast too, right? What are you afraid of? What do you need to let go of? I'm sure that when you talk about that surrender model, when she talked about that, there's a place in there for you to surrender the things that are holding you back.

So go check that out.

Make sure you connect up to Rebecca Whitman and make sure to listen to.

The Binge Factor next week and follow us on social media so you can get more tips.

You can get little sound bounce. Please share Rebecca on social media and tell people how much and tell her how much you appreciated her energy, her tips, her the value she brought to you today.

Thanks everyone for listening. I'm Tracy Hazzard and I'll be back.

Next week with with another podcaster here on the Binge Factor.

You've been listening to the Binge Factor Podcast. For more information on podcasting and videocasting success tips and tactics, please go to thebingefactor.com and be sure to listen to our other show for podcasters called Feed you'd brand. If you'd like to be interviewed on this show as well as featured in Tracy's column, please go to thebingefactor.com guest and apply.