Ellevate Women: Growing A Community Through Podcasting With Kristy Wallace

Wish you were one of those influencers with raving fans who binge on your every word, consume all your content, buy everything you have to sell, and demand even more. Then stay tuned while Authority Magazine columnist and buzzfeed contributor Tracy Hazzard shares strategies, tips and tactics from top videocasters, podcasters, authors and social influencers on creating that bingeable factor. Now let's join Tracy as she explores how to rise above all noise with the binge factor.

Hey everyone, Tracee Hazzard here on Feed you'd Brand's center of Influence series I am talking today with Christy Wallace of Elevate Network from the Elevate podcast Conversations with Women Changing the Face of Business. It's a great show. I've messaged out a couple of episodes that I was inspired by myself as I was doing my research for this over the last month and other people have made lots of comments on it. They bring really valuable and interesting conversations with women at different parts of different organizations and at different levels in the professional process, but all women in business. And that's where I find the link for me. While not every topic is all about business, some of it trips over into the personal or into struggles. I love that it comes back to how does this relate to your business? How does this grow your business? How does this create a stumbling block for your business? So at the end of the day, raising that and helping us integrate better our professional and our personal lives. It's so valuable. Christy is just a tremendous podcaster. She's got great skills at asking questions. You're going to love the show, so I definitely want you to check it out, but I also want to make sure that you understand more about her background because it's fascinating. So first things first. Elevate Network is a community of professional women committing to helping each other succeed. They use the power of community to help take the next step in your career where you can meet a mentor, get sponsors, inspiration from other women and make connections that last. They also work with companies committed to diversity and inclusion, providing them a framework for attracting top talent, retaining high performers, and customizing programming to help them access career resources and top notch events so that they can continue to get more. Christy Wallace is the CEO of Elevate Network and is responsible for executing their mission of changing the culture of business from the inside out by providing professional women with the supportive community to lean on and learn from. She directs the staff and is responsible for the business growth and strategy and works closely with the chapter leaders, business partners and champions to further Their impact. She's the host of the podcast Elevate Podcast Conversations with Women Changing the Face of Business, and as a regular speaker and thought leader on leadership, diversity, social entrepreneurship, networking, and entrepreneurialism. Most recently, Christy was recognized as a Woman of Influence by the New York Business Journal. She is a member of the UN Women Global Innovation Coalition for Change. She's an angel investor with Pipeline Angels, an Advisor for the 92y Women in Power Fellowship for the Rising Female Leaders, on the Advisory Council for Villanova University Innovation, Creativity and Entrepreneurship Institute, co chair of the Leadership Advisory Board for the Girl Scouts of the Greater New York Area, and a board member at the Workforce Professionals Training Institute. Prior to joining Elevate, she was the team member at zeel, where she oversaw operations, business modeling, brand development, partnerships, and she served as VP of North America Ad Sales and then GM of International Operations at wow. Christy has had great experience herself and she has been running this organization since 2013, from what I understand, and has really taken it to a new level. So let's hear from Christy.

Christy, thanks so much for being on the show. I'm so excited to talk with you because I absolutely love your podcast.

Oh, why thank you. And I love your work too. It's great to meet someone else who's so passionate about storytelling and creating narrative around that. So it's an honor to chat with you, Tracy, and I'm so happy to be here.

Thank you. Well, you know what I'm really fascinated about because we don't often get to talk about it in quite this way. I'm really fascinated about your community growth and how the podcast fits into that model of how you wanted to grow your community. Because so many times we're talking to people who are just building life coach businesses or financial management businesses. They're single businesses and they don't have quite the community that you have. How big is your community right now?

Our community is over 150,000 women and allies in the workplace. And our growth is interesting because we have this whole community of women at work and they learn from each other and network and support one another. And there's so much support and collaboration and relationship building that happens. Were constantly hearing that. They just love to hear from each other's stories, that when you think about your own career and your own path forward, hearing from someone else who did it before or who overcome difficulty, who pivoted, who took a career break and came back, whatever that is, there's so much power in that story. And we started doing fireside chats and Spotlights. And there's something so powerful about podcasts, about, you know, really hearing in someone's own words and voice what their life has been like. So we started the podcast, and we're fortunate enough because we already have a distribution network through the Elevate Network, community, our social channels, our newsletter, to be able to tap into that and to see growth of the podcast happen pretty quickly.

Yes, yeah, absolutely. I'm very sure you have a bigger list than most people do, and an active one at that, so it makes for a faster launch. But, you know, it's really the engagement in the community later. And when you're hearing feedback like, I just learned so much from so and so's story, you know, what are some of the feedback that you got early on from your community that made you say, we're on the right track?

It's always funny. I love when I'm at an event and I might be speaking in a conversation, and then all of a sudden I hear someone behind me go, oh, my gosh, is that Christy? And I listen to you on the podcast all the time, and I just heard your voice in the background, and I'm so excited you're here. So that's always really funny and sweet and endearing, and I love meeting people that way. So you're known for your voice and.

Not just your face. I love that.

And I always think I have. Growing up, I had a speech impediment, so I couldn't say the R sound. So I think I've always been self conscious about my voice, which is actually also now different because I have a cold, but. And so, you know, it's one of those things. You always think you sound weird when you hear your own voice.

Yes, we all do. It's not you alone.

I know it's so exciting when people say that, but in terms of the stories that resonated, it's across the board. Part of what I'm really proud of with the Elevate community and our community of guests on the podcast is this sheer diversity. And you have someone who is in the military, someone who is a cancer survivor, someone who grew up in Harlem with her grandmother, who was her inspiration. There's people who started their own businesses, people who have risen through the ranks of corporate America. The power of that is that we each have our own story to tell. And they're all so different and so unique. And I think that we don't stop and really recognize our own grit, our own resilience, our own uniqueness of the trajectory. We've taken. And I am proud and honored to give voice to those different stories and to oftentimes help our guests see the power in their own story that maybe they hadn't recognized in the past.

Absolutely. You know, that is. That is so powerful. Thinking about the story itself is one thing, but the lesson they've learned from it, the lessons they take away or the little pieces that they take that relate to them and what they do with that, the impact you're having is tremendous. So it's ripples beyond your organization.

Yeah, it's exciting. I mean, we. So who are some of our guests? I mean, I just had more. Erin's Mele on the podcast, and she's an introvert and wrote this book, Hiding in the Bathroom, and she'd been a member for a long time, and we talked about that being an introvert and what that had meant to her. We also oftentimes have my children on the podcast. We love to weave them in when we can. We recently had, you know, Jazz Booth, who was in the military and when she transitioned out, was homeless and a single mom who found out she had cancer. And she fought that. She, you know, was able to get a job to take care of her health and to beat cancer, and then started her own nonprofit to support other women and veterans. And they're two totally different stories, but they're stories of powerful women who are forging their own path.

So how long had the Elevate Network been in place before your podcast started?

Elevate's been around for about 22 years. So it's been around for quite some time. And it started this woman, Janet Hanson, was working at Goldman Sachs at 85 Broad street in Manhattan down on Wall street, and realized that there's just such a need for community where a woman would leave the bank, you kind of lose track of her. And she was like, there's so few of us. We need to band together.

We need to support each other across industries, not just. Yeah, not just the one you're in.

Yeah, absolutely. So Janet started Elevate Network. We expanded across industry, cross function, cross geography, women at all career stages. And in 2013, a woman by the name of Sally Krawchek brought up the network and then brought me in to run it. So I'm the CEO of Elevate Network, and we were formerly 85 Broads. We rebranded after I came in. And it's an honor. I mean, I think, you know, part of what is such an honor is my background is more in technology and startup, and the network is based on this tried and true formula of building relationships to help get ahead, get ahead in life and business, provide that support and when you can, marry the two. So how do we take networking and make it more robust, more impactful in person, but also in this digital age? Because we're no longer centered around these small main street of city and the local businesses and industry, our influence has grown and being able to tap into that community and build those deep relationships both in person and online can be really powerful and particularly power for women and underrepresented populations who we want to see, get ahead and create a more just and equal world and workplace.

That's wonderful. You know, I think you're bringing to mind something that I hear again and again from those that are unsure about starting a podcast or whether or not they should bring it into their corporation or their community, their nonprofit, whatever that might be. They're thinking that as the CEO, as the person running all of this, they're thinking that the podcast in itself becomes an added job. Have you found that podcasting is your networking? What has podcasting become for you that makes it easy to do?

Oh, podcasting is pretty spectacular. For me, I would say some of the challenges that can come with a podcast we've been able to overcome. I mean, we have just a ready supply of amazing guests, so we've been really fortunate to not have to struggle with that. We have a good marketing engine through our social channels and our community and our newsletter. So that's been great. I enjoy it so much. Our format is just really a conversation, an interview, very similar to this. And so we're not doing deep, deep, deep research. We're listening to the stories and we're responding to them. And so for me and for this format, why I love that is because I'm just having a real one on one conversation and I'm able to drill deep into the questions and the experiences that I think are meaningful and unique. And every single conversation leaves something new and unique with me. I'm better and I'm stronger because of it. And if you hear me speaking at events, if you meet me, chances are I'm going to pull out some fact or some insight or some story that I heard through the podcast into our conversation. Because you realize just the depth and breadth of experiences and insights that you receive from really listening to people and listening with the intent to listen and not just the intent to respond.

I do, too. Your experience and my experience sound very similar. I feel that, you know, like you and I have not run across each other at an event yet. But now I have this great opportunity to learn what you're working on and learn what you're doing. And the next time I meet the perfect woman for your organization, I can recommend it. And that puts me in service to my larger community, and it allows me to fit this into my daily job.

Yeah, I really am always. Yeah, I think that especially in the work that we do, you're always in the back of your mind, have the Rolodex of who do I connect you to or who should you know? And I'm constantly doing that when I. When I meet our guests, when I meet others, I'm like, you should talk to. You should even just listen to this podcast because you'll learn so much. It's a great way to make those connections and to feel like I'm really building relationships. I tend to be a little bit more introverted. Meaning, you know, I don't love going into a huge room and networking. I will absolutely do it to see the value. But being able to just sit down with someone and have that meaningful conversation, and I'll say one other quick thing that's great about it, which, you know, in business, oftentimes the conversations you have with others, there's a. And I'm trying to think how to say this without making it sound trite or manipulative, but there's always some agenda, right? You're having a meeting because someone wants something from you, or they need something, or you're trying to maybe create strategy for something. But when you have the podcast and you're just there to listen from someone and to have a organic, normal conversation, that's pretty special. You don't get to do that that much in business. And I'm beyond honored that I get to do it. That's so true.

Well, I messaged out our appointment, got moved when our original interview, and that happens all the time. But I happen to be prepping myself because that's what I do. I like to have a lot of as much research as I can. And so I was listening to your show, and one of the shows that I messaged out both on LinkedIn and Facebook was about your interview with Kirsten Barnett, the global head of Gender Equality Index at Bloomberg. And I was fascinated by it. And the part that people responded to, which I found so fascinating, it wasn't the facts of what I learned, because I learned something new as I was listening to that show and I messaged that in a part of it, but they're responding to the fact that I said this is my favorite part of my job, of what I do every day, that I get to learn something new from someone that I didn't know before. And that's my favorite part of getting to research and interview new great guests. And so that's what I got the most responses from. And I thought that was so interesting. I was like, how do we build a marketing process, a network, build this in a way that we can be continuously learning? That's what drives me. And I think it sounds like it drives you as well.

It does. I mean, that's, that's the power of podcasting. And I'm also, I love articles and newsletters that are outside of my sphere of normal life and work. Just like learning, I think it's really inspiring to gain inspiration from other places. So with podcasts, you can often go really deep on a very specific topic and feel like you're learning so much in that, you know, 20 minutes or 30 minutes or however long it is. And that's, you know, that that's what makes podcasts so sticky and so exciting. It's that thirst for knowledge and creativity.

Yeah, absolutely. And you know, I was thinking as I was mentioning Kirsten Barnett here and what you're doing with gender equality and all of that, you are having an influence. The company as a whole, Elevate Network is having an influence on talking about diversity, attracting talent, gender in the workplace. You're having an influence on that in the greater discussion. How has that happened for you?

Well, it's happened across and think of the best way because there's been successes and failures, meaning we as a business do a series of events. We do about 1,000 events a year. And one of our big capstone events is our Mobilize Women's Summit, which is a day long event in New York City focused on mobilizing the power of women to create change in the world. We have our podcast, we do webinars, we have a whole host of other data and tools and resources. And whenever we do something new, like when we started the podcast, it ends up kind of feeling like a add on. It's hard to figure out how to fully integrate everything across all the business lines so that it's collective rising up of the voice and the impact of that. So with Kirsten.

The reason I'm telling this story is she was a speaker at our Mobilize Women Summit in June of this year and she was on a panel really talking about the ways that businesses create change, the way they be advocates for Gender equality. And then she came in specifically for the podcast to go deeper on that story and her own personal story. So we talk about using our platform to create change. Part of it is how we looking at Kirsten and what she's doing and looking at many of these thought leaders and professional women and just individuals who care about issues impacting women. How are we sharing their voice and story in many different ways across multiple platforms? Because the power of communication and power of community is that we hear differently, we communicate differently, we like to get information differently. But there's. How do you keep repeating it and keep showcasing it in different ways across different platforms for the greatest impact? And you'll see, if you listen to the podcast, we have a whole host of different episodes that are focused on the speakers from our Mobilized Women Summit and some of their powerful stories and insights.

You know, I love that you talked about that, integrating into your systems and how things work. And that's really, you know, there are so many benefits towards using your podcast to promote the speakers and get people to say, I want to show up at that event. Especially for many people, they run these events that have multiple tracks at the same time. So you. You have no idea which one you should attend, but if you heard them on the podcast, you're not going to miss them. You're going to make sure you're there in time for that keynote. And so that's, I think, a really powerful marketing tool to start to figure out the way to integrate that. And it sounds like you, as an organization have managed to do that.

Yeah, we have, but it takes time.

I don't want to make it sound like it's easy, because I think the key, I say one piece of advice is just keep doing an assessment of your business and yourself and your podcast and course. Correct. You know, how is this working for us? Why are we doing it? Do we think we're achieving that? How can we do it better? And, you know, businesses, you limited resources and you're moving really fast, and it's kind of just keep going forward, keep going forward. But if you're not shoring up that foundation, ensuring that, you know, the foundation is strong and continuing to grow, then you might lose sight of that. So just stay true and to why you're doing what you're doing and keep checking in with yourself and your podcast to make sure it's meeting those objectives.

So there's a lot of women's organizations that are popping up left and right, and there's women in tech and there's all Sorts of niches and areas. And how has the podcast helped you sort of express the uniqueness that is the Elevate Network?

Yeah, I mean, we actually have had so many founders from other women's network and companies on our podcast. I think it's fascinating to me, when I started at Elevate six years ago now, everyone just assumed we were a nonprofit. And we're not. We are for profit. We're a B corp. So B corps are companies that pass certification that they are driving the business for multiple stakeholders. They're driving it to be good for the environment, to be good for underrepresented populations, local communities. Some B Corps you might know, we'll be Parker, Tom Shoes, Ben and Jerry's, Letta. So there's a number of companies that have made this commitment to put people over profits to really think about their business and its impact. And when we started, you know, I started here six years ago, there wasn't a lot of competition. It was, you know, everyone just assumed focusing on equality and specifically gender was like a nice to do just for nonprofits. And nonprofits, don't get me wrong, are driving huge change. But what we've seen in the past few years is really businesses understanding the societal impact you can have while also raising money and driving innovation and being competitive and doing all of these exciting business things. So there's been a number of companies that have come onto the scene. Some focused on specific niche communities, some focused on different solutions, helping women get on boards or helping women raise money or providing a co working space. And with us at Elevate, we're kind of that hub that connects to all of that because we have the largest community. It's cross industry, it's cross function women at all career stages with a myriad of different goals. We're all supporting each other. And then what we do is we work with, you know, if you want to get run for office, well, we love she should Run. And Erin, the founder of she should Run or the CEO has been on our podcast. And if you want a co working space in New York City, well, we love Luminary and Kate, the founder of Luminary has been on our podcast. So I believe in rising tide lifts all boats. And how are we able? We can best support our community by making sure that they have the resources they need all the time. And that's the inspiration in the podcast. But it's also the connection to the people and the companies and the resources that can help them get ahead.

No, I like that that that's really you know, our mission here, we're not a B corp, but it is our mission here as well to be very podcaster centric. Right. And to grow a community that empowers the voices that are our brands underneath all of, all of what we do. Our job is to power those. So I love that, you know, how you've managed to find a place in which to kind of amplify that. So every time I do this, these interviews we do, our five tips, they're super simple. Some of them may not apply completely to you because you've got a, you know, a team in an organization, but maybe you have some insight into what you've shifted to. As you pointed, you've pivoted a bit. So we already talked about some of the best ways to book great guests for you. It seems that they are part of your speaker tracks, your organization and those that you're in touch with, partners as well.

Yeah, and the only other thing I would say about that is seek out. I mean, particularly for our format is seek out the people that aren't raising their hand. Meaning we get a lot of inbound requests of people who want to be on the podcast and that's fantastic. There tends to be some lack of diversity in that. So we are very, very deliberate and intentional about making sure that our guests and the voices and stories we're amplifying are representative of a diverse array of individuals. So if you want to touch on a topic, if you, you know, hear someone's story and they're not raising their hand to get on the podcast, bring them in, invite them, encourage them, give them that support to get out there because those stories are the ones you'll find are the most meaningful.

You know, I think that's so true. As you were saying that right then and there, I was thinking a comment that so we're a women owned and operated company and the operated by part is not just myself, it's also my daughter. So my 25 year old daughter is a part of our significant part of our organization and built all of our systems and our entire 55 person team. And she says to me so often, mom, the guests are not young enough. There's not enough age diversity in guests. And I think probably they aren't raising their hand. And so if you do want to have that kind of diversity, you better seek that out.

Yeah, absolutely. And I just, I do things all the time anyway. I mean, we just had a special episode around a campaign that Elevate's doing called Raise Her Voice and it's amplifying the untold stories of women in the workplace. And this is part of, you know, how you connect the podcast to other parts of your business. With the special campaign, we are going to be doing events in 30 different markets where women nominate themselves or someone else to get up on stage and to share their story. And we're really excited about that. And I, when I was taping the podcast episode for that, when I was taping the podcast episode for that, I pulled in Raquel on my team, who has been a driving force behind this campaign. And yes, you could say, you know, younger, less experienced. And she was like, oh, no, I don't want to be on the podcast. Raquel, this is your thing. I want you should be out here talking about it. I want you on the podcast. And so she shared a personal story of hers, and it was just really meaningful. And it reminded me how, you know, we have to keep inviting people in and encouraging them to share it. And definitely, I think, you know, some confidence comes with experience, and encouraging others is powerful. Yeah.

And highlighting what they're really great at. Sometimes we are not so great. We're not so good at recognizing that we've had this contribution. So having someone else point that out is wonderful. So thank you for that. So what are some of the ways that you find to increase listeners and expand your community?

Leveraging your guests is always huge. Right. Regardless of how big their social point of following is, people always love to share when they've been on a podcast or in the news or whatever it is, but make it easy for them. You kind of just send someone an episode and you're like, here, share it. Sometimes they do and sometimes they don't. And, you know, it takes work. Sometimes the message is weird, so we just try to make it really easy. You know, here's the image, here's the tag, here's the blurb that you can edit. And so that's great. That's a great way of getting it out there in an authentic way. We do a lot of, you know, just like we're doing here, podcast swaps. So other podcast hosts can be your best friends and, you know, having each other as guests on the podcast is a great way to cross market across audiences and to share some of what makes your podcast so unique and different.

And afterwards, you can chat and learn something about how they're being successful. Right. I get new tips all the time.

From all of you.

That's why I love what I'm doing here. Wonderful. Well, now, are you producing internally how do you produce it in a professional way? And. And maybe if that's not your area, what is a characteristic of a professional production?

So ours is surprisingly simple. I think a lot of people think it's gonna be more complicated. But we do have a conference room in the office. It's quote, unquote, I'm using quotes, you can't see me. Soundproof, except for when loud walkers walk by outside. We have the equipment we purchased, the sound mixing board and the microphones and the headsets and yeah, then we just have our producer, Kathryn Heller, who's great. And she's got two of her own podcasts called Tell the Bartender and Struggle Bus. And she'll come in and help with the taping and then just the post production, editing. So it's. Yeah, it's pretty straightforward.

How do you encourage engagement between the community and your guests and you?

It's always tricky, you know, because we have. Well, encouraged on the podcast. Please tweet at us or share your best tidbit. Do you have questions? Email us. So there's always an ask where we want to hear from the community, but I think that can sometimes be hard. Depending on how someone's listening to the podcast. Are they then going to log into a social platform and send you a message or send you an email? Sometimes it happens. So that's something. I mean, I would love to hear what your other guests share because I love engagement and we struggle. The one thing that does work is when we do some live events and in person activation and we tend to get a lot of the fans will come in for some live tapings and get really excited about asking questions. And I'm always surprised by how much they get out of the different conversations.

Right. Because they can just be listening there live and starting to tweet away. So I know that does work better. Well, you know, we're always testing out new things, new apps and new ideas here. And there have been some that we've been, you know, listening platforms that do work better because you can make comments within them, but so far we haven't. It's not frictionless and that's, I think, what everyone's striving for. So we'll see. Someone's going to solve the problem coming up. We'll see what happens there.

That's an opportunity. And then you should come on the podcast and we can talk about it. Absolutely.

Some of the best ways you found. Do you monetize the show or do you just look at it as increased membership? Do you have a. A measurement that you use for the success of the show.

We will sometimes, you know, have ads or some sponsored content on the podcast. We really. We see the value of it as threefold. Right. So oftentimes it's raising awareness about what we do at Elevate more broadly and drive membership or, you know, in our community. Two, it's a great engagement for those that are already an elevate member in the community to kind of see, hear their peers or for them to be on the podcast. To me, it's a broader societal impact. We're curating the stories and the voices that we think really matter that oftentimes aren't given the platform to be heard. When you look across the podcast stories, even though you know it always starts with share something about your career. How did you get to where you are? Because we always love to hear those stories. We end with many different themes and insights. And that I think is part of a bigger conversation that we can have an impact we can have around the power of women's voices and the power of creating change.

I so agree. I think that that is really some of the power. But the second one you mentioned, though, that retention and that engagement for providing continual value for your membership, I think is often overlooked by many community groups and just even coaches who have past clients and other things that they overlook the value of that. So I'm glad that that's one of your metrics.

Yeah, I mean, it's just you think about whatever your business model is, if you want to stay in touch with, stay top of mind with your customer base or your potential customer base. It's hard to do that in a very authentic way, which you're giving them value and at the same time showcasing your insights or expertise. So podcast is a great way to do that.

So the last thing I like to touch on because we're starting to see a shift in influence and authority and we're seeing a lot of authority growth happening through podcasting. What has your position as a podcast host and CEO of Elevate Network? A person of high authority. But how has that helped you elevate that for yourself into making sure that you're seen as a CEO, women CEO in an organization worldwide. Has it gotten you speaking engagements and other things that you think has really helped both your organization and you and your own personal growth?

It has, you know, as I mentioned, been on other. There's podcasts quite a bit, which is great, actually. I love being on podcasts. Just really fun to talk and have these conversations. And I'm a regular speaker in person at events or webinars. And a lot of that's come through the podcast. It's come through the guests on the podcast who we build a relationship and then they bring me into another opportunity. It comes from our listeners who might go to their company and say, oh, this woman who has a podcast, she's really interesting. We bring her in to do a presentation at our company. It comes from other events. You hear some of my thoughts, my voice, and the impact that Elevate's having and wanting to engage with us on that level. So it's a powerful means with which to share your voice. And I would say, you know, I try really hard to blog or to post on social, and there's many ways to get your brand and your message out there. But to me, podcasting feels the most authentic because it's when I'm the most real. That's when I'm in my element and where I can really share my opinions, my views and my thoughts in a way that is very genuine to me. So I love podcasting and it certainly opened up doors that I never imagined possible.

Well, Kristi, I'm glad you're podcasting. I really enjoy your show and I'm really so glad you came here today to help talk about how important it is to elevate your voice and others.

Well, Tracy, thanks so much for having me. Again, thank you for the great work that you're doing. The more we're building the support for fellow podcasters and listeners alike and showing the power of this medium, I think the greater the world will be. So I really appreciate this.

Wasn't that fascinating? Christy has a whole different perspective on how to use a podcast for an organization, for a membership community. So different from many of the other center of influence podcasts we've been going over. I love the new perspective and taking this perspective on how you bring value to your community, how you raise the value, how you raise the influence for an entire community, the influence and impact. So be sure to tune in and check out the Elevate podcast conversations with women Changing the face of business. And be sure to check us out at next week. And as always, you can find us on feedyourbrand.co Everywhere on social media, Ed your brand. And next week we'll have another center of influence in a different area. So I look forward to bringing you that. Thanks again everyone for listening. This is Tracee Hazzard from Feed you'd.

Brand.

You'Ve been listening to the Binge Factor Podcast. For more information on podcasting and videocasting success tips and tactics, please go to thebingefactor.com and be sure to listen to our other show for podcasting called Feed you'd brand. If you'd like to be interviewed on this show as well as featured in Tracy's column, please go to thebingefactor.com guest and apply.