Roadmap To Long-Term Podcasting Triumph: Discover The Ultimate Guide To Longevity And Legacy With Jody Maberry Of The Jody Maberry Show

Wish you were one of those influencers with raving fans who binge on your every word, consume all your content, buy everything you have to sell, and demand even more. Then stay tuned while Authority magazine columnist and buzzfeed contributor Tracy Hazard shares strategies, tips, and tactics from top videocasters, podcasters, authors, and social influencers on creating that bingeable factor. Now let's join Tracy as she explores how to rise above all the digital noise with the binge factor.

Hey, everyone. Welcome to the Binge Factor. I'm Tracey Hazzard and I have the happiest podcaster on Earth. That's what he calls himself, and I love that. I have a former park ranger who has been podcasting over 1700 episodes. He's an OG in this industry, having so many episodes under his belt. But he started out as a park ranger and he became the happiest podcaster on earth. He was the kind of parks, like the national parks that you go to. That's what he is, a park ranger. And he decided to start a podcast to connect up other park rangers. And so he's got a bunch of different podcasts and I'm just going to look them all up to make sure I haven't got them right. But some of them are the Park Leaders show, which was his original show, the Jody Mayberry show that he does now, Creating Disney Magic, which he does in conjunction with Lee Cockrell. Creating Disney Magic is amazing show. You're going to have to listen to that one if Disney ran your life. Find my catalyst, Morgan James Radio, which is Morgan James the publisher, authors, will talks Biz World at Work and come rain or shine. So there's many different podcasts that he's involved in, both on a production side, but he's what I'm gonna call a professional co host. It's his specialty. If somebody wants to start a podcast but just really doesn't know where to start, feel like they can commit to showing up every week or once a month or whatever their model of podcasting is gonna be. They really need support in that. That's where Jodi comes in and he's just brilliant at it. And I want you to hear all about what he does and all about my interview. He's got great advice for you if you' to get started or if you're trying to keep podcasting. So let's listen to Jody Mayberry of the Jody Mayberry show and all the different shows that he's been involved in.

Jodi, thanks so much for coming on. I'm really Excited to talk to another professional podcaster here because that's what you are. You've done so many episodes and you've helped so many different companies run their models that you've got really deep insights into what holds people back and what's not working. And that's what I really want to dive into today.

Well, I'm always happy to talk about that. I've just had the chance to work with so many people get started and shows that have gone on for a long time and I mean there are common threads through the whole thing and I know we'll get the chance to talk about that.

Well, let's start with that one that you just mentioned, this idea of longevity. There are just so many shows that podfates so quickly and I know it frustrates you as much as it does me because you mentioned it right on your website. So like, I know it's gotta be a peeve of yours that people just started and then they quit it and then this wonderful like cool sounding show doesn't make it. How frustrating. What's the key with your clients with longevity, which really getting to that hundred episodes or more?

Well, the one thing that makes all the difference is systems. I know podcasting is creative and sometimes people don't want a system on their creativity, but with without it, you're not likely going to make it to 10 episodes. And I've realized there are three things that tend to get in the way. Of course there are exceptions, but the three things that get in the way for most shows are one, editing is a pain in the butt for most people. Some people absolutely love it. For most people, it's kind of a pain. The second thing is it gets difficult to come up with with something to say every week, something new to say. Now enthusiasm will carry you pretty easily through five, six, seven episodes. After that, little more difficult. And the third thing is the whole field of dreams thing. If I record it, he will listen. Well, it's not true. You just have to be willing to put in the time and eventually he will listen, just not right away. But you combine all three of those. Editing is more difficult than I thought. My goodness, I'm six weeks in and I'm not sure what to say and I don't feel like anyone's listening. And then people usually give up.

Yeah, yeah, I agree with you. And I hear lots of other people with their theories on it and mindset's a big one of them. And I really don't think you go into it that and lose your mindset that quickly. So that's why I throw that one aside as like, that might be a long term issue for your ability to be disciplined and commit to something, but when you're really in your first 25 episodes, it's just not that you still have the energy, you still have the excitement. So the mindset should take care of itself, at least at that stage. That's what I think. But after that, you're right. It's not sexy, it's systems. Right. Like, it's not fun to talk about and a creative person doesn't want to talk about it. And that's part of the problem. If you can't get it to set in place and be a system, then it is harder.

Yeah, it really is. And I used to do everything myself. By the time I had two or three shows, I realized, gosh, if I do not have tight systems, it's just going to sink. And I created really good systems that allowed me to end up growing. I think at my peak right now, I probably have six or seven podcasts. The most I've had at one time has been 10. You can't do that without really good systems.

But so funny because that's exactly when we hit 10 in our business, when like 10 other podcasters started shoving credit cards at us and asking them to take over their show for them. It was at the ten point that we said, we can't scale anymore. I can't take another podcast until I get a complete. We put a built portal and a system in place, but until we did that, we couldn't. And then we were able to go from ten to a hundred in a year because of that. But it really is that you're right. That tipping point is a route that about that. Now some of your clients, and most of them actually need a co host in the situation that they feel more comfortable with you there. How did you realize that was what it's going to take to get some of these podcasters going? Because they've got great ideas. Like, I mean, Lee Cockrell's Creating Disney Magic's a great show, but he wouldn't have done it if you didn't podcast with him.

Yeah, that's right. And for me, that's where it started with Creating Disney Magic. And the way that happened was more by accident than design. My very first podcast, it's still out there. It's called the Park Leader Show. I used to be a park ranger. I started a podcast for park rangers as a way to still be connected. I wanted to talk about what parks could learn from Disney. I found the book Creating Magic on Amazon. Reached out to Lee Cockrell, thinking, this is a small show for park rangers. He ran Walt Disney World for a decade, 44,000 employees. What are the chances he's going to come on this little show for park rangers? What I didn't know is his sister in law had been a park ranger for 30 years.

Oh, wow. So what great small world connection.

Oh, my goodness. Yeah, it was wonderful. And I've met his sister in law and Cherry Payne. And I said, cherry, you're the reason all of this happened. And she didn't even know it.

That's cool.

Then Lee did great on that first episode. I asked him to come back and talk about a second book. It went even better. And then we ended up doing a show together. Because I said, lee, have you ever thought about having a podcast? Because he was really good at it. And he said, I'm retired. I want to feel like I'm retired. I'm sure it'd be fun, but it'd be a lot of work. And I just saw the opportunity and said, what if I do all the work and you just show up? So then I thought, I'll never hear from him again. Two weeks later, he called me and said, let's do it. I said, okay, you have to give me time to be fluent in Lee Cockrell and then we'll start.

Yeah. Cause that's important. I think that if you're gonna co host with someone or you're gonna produce their show, you really gotta take some time to get to know them.

That's right. And I'm glad you paused me on that, because that cannot be overlooked. It's not like you're doing a radio interview where someone just comes on or even a podcast like you and I right now. We'll talk this time. That's one thing. If we do a show together every week, indefinitely, something completely different. So I spent two months reading Lee's two books, reading hundreds of his blog posts, watching every video I could, and I finally said, okay, I'm ready. And we got started. And that bit of research, his two months of researching him, really helped me understand what it took to be a good co host. Officially, I'm a co host, but I usually call it host and star. I'm the host. He's the star. My only job is to make him look and sound spectacular. That is my only job on that show. And it goes very well because of that. I set him up to hit home runs often when I ask a question, I already know how he's going to answer it because I've researched him, or in Lee's case, we've been together so long, I just kind of know where he's going to go. But when I'm new to co hosting with someone, I've researched them enough where I have an idea how they're going to answer and I'm just setting them up to do the best and quite often with Lee. So if Lee did, we'll stick with Lee, since that's who we're talking about. If Lee had creating Disney Magic and it was just by himself, it would be a seven, eight minute monologue style show. That would be it. But with a co host. I will hear Lee say something that he may not even think is very special. And I'll say, wait a minute, Lee, let's talk about that.

Yeah, so you're in a sense, and that's what I really think is I'm going to talk about the binge factor that you put across all of your shows. And what I see is that you're always inherently thinking about how the listener's receiving this and do they want more? And I think that that's not the easiest thing for someone new to podcasting to get out of it. You're very seasoned at this. You've done over 1700 episodes as you and I talked about in our pre conversation here. And so when you think about that kind of model, you're always curating for the audience. What do they want to hear? What question should I ask next? What did that person miss when they're new to it? They don't have the sense of it. And that's your role in that, I'm going to call it, as you put it, the host and the star. That co host role is really being that advocate for the audience. And you do that so wonderfully. Because the worst thing to me is if your audience is listening and of course they'll yell at their phone or the car or whatever they're listening, they'll be like, no, no, no, no, you skipped the question. Like you should have asked this. Like, I can hear my audience sometimes. If I fail to do that. And you're always thinking that way, well.

I appreciate you noticing that. That is true. I am the one sitting in place of the audience. When I do an episode, it'll be me, it'll be Lee. And I always have the mindset, the approach that there's one other person at the table. And yes, thousands of people listen to the show, but they only listen one at a time. And so I imagine it's me, Lee, one other person. And if Lee says something that I think that other person wants to know about, I ask if Lee uses Disney love acronyms and initialisms. If Lee might say one, I'll say, oh, wait. Even though I already know, I'll say, lee. What does that mean?

They have hidden meanings for everything. So Jodi and I were talking before. So I have a daughter who works at Disney. So at Disneyland, here at the resorts. And so there's always hidden things. So, like, the other day, I was with my dad, and she had bought him a Mickey hat, and it had a Mickey, and it had a 28 in the corner. And my sister said to my dad, what's the 28 for? And he goes, I don't know. And I was like, well, didn't you ask Alexandra? Because I guarantee there's a deep meaning to it. And of course, it was the year that Mickey was officially born. But there's always a hidden meaning, and there's always something else. So if you're not asking those questions, you're missing the cool parts that a Disney fight. I don't know what you would call them. What do you call those? A Disney adult. I've heard that term before, but I don't know what you really call. But Disney fanatics. Right. They would be upset that you missed that.

Yeah. Yeah. And there are so many little things like that. And the longer you have a relationship with somebody, the more you can pick up and the more background, you know, if there's a listener question or maybe Lee says something and we're on. We've done more than 450 episodes of that show. But I might remember something from episode 72. Now, I wouldn't remember exactly it was episode 72, but I would remember we talked about.

I'm glad to hear that, because I was starting to feel like, oh, my gosh, who can remember all their numbers? I can't.

Yeah, me neither. But I would remember that we talked about it once before, and I can say, oh, Lee, Lee's told us about that before. A couple years ago, Lee talked about whatever.

But it's always good to talk about it again. And that's something that I think someone who has longevity, like we were talking about before, it's okay to cover a topic again. And I think that they did it so. So they shouldn't do it again. But there's always something new, a new angle to discuss about something. The world's changed. It doesn't have to be a repeat.

Well, that's right. The world has changed. Your experience has changed. What you've read and seen and people you've talked to over time has changed. So it's not going to be the same episode again. Unless you print off the transcript and read the old episode. It's not going to be the same.

And please don't do that for everyone out there.

Yes, don't do it.

Jodi and I both don't believe in scripting. I'm very sure of that. I've never heard that on your show. There's no scripting.

No scripting, that's right. Yeah. So that's the thing. You can cover the same topic several times from several different angles. And many people will appreciate it because in most cases, the more narrowed down you get, the more niche you get, the more impactful an episode can actually be.

I'm so glad you said it that way, because I think that that's the thing. Sometimes it's the repetition of it is helping it to hit home in a different way. And taking that slight new angle may have more meaning to me than it did the last time I heard you say it. And now it finally has the impact. But also narrowing it and getting really focused on what part of the topic you're talking about that day can also really help. And I'm so glad you said that.

Yeah, there's many examples of it. For example, you could do. I'm making this up on my show. I could do 10 ways to market your podcast, and one episode will have 10 things and it'd be 20 minutes and I'd go through them rather quick. Or I could do 10 episodes, each featuring a different way to market your podcast and be able to go a little deeper. And then rather than be entertainment or informative, it's actually something you could take action on with each episode.

I'm a bigger fan. And so of the second way, right. Of doing 10 episodes and then doing a landing page with all 10 of those episodes on it or something that then does the list summary. Right. Do a blog with the list on it and then reference all the episodes so then they can deep dive into the ones they've never heard before. I always think that's a way better way to go. And people are reluctant to because we get in this listicle mode of what we think works out there in digital marketing. And we don't really understand that podcasting is so different. When you're listening and receiving something, it's just so different. And One topic is about all we can take.

Yeah, and it's such a good point. Podcasting is different because I know listicles are popular for articles, but if you're reading an article, you're scrolling on your phone and you want to get through it quick, or you're sitting at your desk, if you're watching YouTube, most of the time you're on your phone or you're at your desk when you're listening to a podcast, you're walking the dog, you're doing the dishes, you're mowing the lawn. It's very different. It's very intimate. You get the opportunity to be with someone while they're doing their life. That is not true for blog posts. Usually not true for YouTube videos.

Yes, because you have to watch them. It's a little hard to do multiple things at the same time. Exactly.

That's right.

I want to touch on that third thing that you were mentioning before. This idea that I don't have enough listeners. And I keep saying this again and again to people. It's like, I feel really lucky if I can talk to 30 people at once nowadays. Like, that's amazing. If I talk to 30 people in a week, I can't really physically do that. I mean, I try to take a lot of zoom calls, but I can't do that many. So why wouldn't you think that that's good enough in today's world? Like, is it just so much vanity that I feel like I have to have a hundred thousand downloads or it's not good enough?

I think maybe part of it is vanity. There's more that goes to it, I think, is other podcasters have put out this perception of this is where I'm at. And I've heard gurus say it like, you should be getting this many downloads, or it's not even worth your time. It's not true. And they're probably lying about their download numbers anyway.

Oh, you and I both know that. That's right. I'm so glad you said that. There was a big article about some podcast networks with these big numbers, and that's not a show. I just want people to really understand that I can say I had a hundred thousand downloads on a single show. That happened once. I can do a hundred thousand downloads a month in that one show. I can't do it in every single type of show. It just doesn't work like that. And I am glad. Sometimes when I get a thousand downloads an episode, it's an awesome show right now. Like, that's good. I can't do a speech to a thousand people anymore. It's just, I don't. They don't pack the audiences in like that.

Yeah. And what Tracy told us a little while ago is very important to remember that if you have the chance this week to talk to 30 people, you've done really well. If there were 30 people in one room that came to see you speak, you'd be really happy with that. I think maybe you wouldn't. I would be happy. 30 people come to see me speak.

30 people who really wanted to hear what I had to say. They weren't just there randomly. Right. Like that's the other difference. Right. They chose to come to listen to you.

That's right. Yet there are podcasters that will get their few months in and they're getting 50 downloads an episode and they're saying, what's going on? Why isn't anyone listening to me? And I'm like, well, there are 50 people. If you put out a banner and said speaking at town hall tonight and 50 people showed up, you'd probably be pretty happy. So discount those 50 people that want to hear what you say. And it grows over time. It takes time. There have been exceptions on some of the shows I've launched. Like Lee Cockrell was already well known. He's going to have an audience show up.

He's got a great, you know, he sells a lot of books.

So there's.

And Disney's a hot topic even in the search engines. So whether it's on Amazon, on Google, podcasts, on Apple, on Spotify, or just simply those looking for books, they're gonna Google that and they're gonna find his podcast too. Like I can see that leading to a lot more listeners.

Yeah, just that it was lead. Just that it had Disney in the title, that it was a Disney show that wasn't a fan based podcast, which those are great. I'm not knocking those. But there are not many coming from the operations side like Lee. So a lot of things play into that. I launched a show for a company once that had email list of 160,000 people. Well, you're going to have quite a jolt in the beginning if your email list is that big. But for most of us that start from scratch, that don't have a big email list, that haven't written books, that didn't run Disney World, we have to start at the beginning. And the good thing about that is it's a great time to practice when no one is listening. If you go back nine years and listen to the first few episodes of the Park Leader show. I was terrible.

I cringe when you say that because I was like, I don't not want to listen to my early episodes. No, no, don't make me listen.

Yeah, that's right. So Tracy has 3000 episodes in and cringes at the beginning. I have 1700 episodes in. I cringe at the beginning. But if we hadn't started there, we wouldn't be where we are now.

So, so true. And I think that that's really, honestly what I think most people can't take away. They can't see that at the beginning that I'm going to get better at this because it seems incremental. It's really. But you do get better. Your audience notices the difference.

Yeah, that's right. That's right. Even if. I mean, if you want to put math on it, if you get 1% better with each episode, well, there you go. That gives you an idea. Get 50 episodes in, you're twice as good as you were when you started. So within one year, you're twice as good.

Such a. Such a good point. I'm so glad you said it that way. Now, let's talk a little bit about the difference over the years of starting podcasts, because you've started quite a few, and it was different a decade ago than it is today. What have you found are more challenges today?

I think some of the challenges come from the fact that it's easier than ever. So that's the good thing. But it also brings up the challenge that there are so many more podcasts now than there used to be, Although that number is a little misleading, because when you hear there's 4 million podcasts, that counts every show that's ever put an episode out. That can still be found on the podcasting platform. Shows that put out a regular episode weekly or even within the last 30 days, you'll hear different variations, but I feel pretty comfortable saying it's under 200,000 on shows that put episodes out regularly.

Yeah. Our statistics say, and because we have a complete database of the entire podcasting ecospace, because of a new feature that we're putting out coming soon. So what we say is that anything that has weekly a weekly show. So in other words, they post every single week, or they do at least one per month, we would consider to be an active show. And when you count that. So you expand it to one month, so you go from about 200,000 or so that do weekly to at least once a month, you'll come up to close to 380,000. So that's the only difference in that. And so some of them just do monthly. And in that, you can also include the seasonal. So the ones that will drop seasons, so which are hard to quantify.

So, yes, I suspect then if you say shows that of those 380,000 shows that have put out 10 or more episodes, and then it drops significantly, and.

Then it drops dramatically. Exactly. Yeah. No, that is so true. It drops extreme amount. Who get over what we would say 11 and more.

Yes. So we're only having that conversation to say what is one of the biggest challenges? The perception that there are way too many shows out there. So we just had this conversation to say it may feel that way, but there's really not that many shows out there. Right.

And even if you think that the number's 4 million, which is what Spotify says, but that's actually also not true. Our numbers say that it's not more than 2.8 originating shows. I don't know why they have double shows. I don't know what's going on with that. But their number's just not right. Like, there's just no evidence of that in the podcasting RSS feed system. But they say that. So it is an accurate number to what people are saying out there. But even if you were to think that 4 million is so much less than the billions of websites, it's like, last I looked, it was 1.9 billion websites or something crazy like that.

Yeah, that's right. There's all the websites out there, all the YouTube channels. And that's not to say you shouldn't be the other places you should. But podcasting can really help you find your voice. Something really special happens when you have to show up every week with something to say. You start to define who you are, what your message is, the words to use, what people are interested in. So even if you get 10 listeners every episode and it never grows, I promise you something special happens to you by showing up every week with something to say.

Well, you know what? It always surprises me that there are people who will say, oh, gosh, there's not enough listeners. I'm only getting, like, you said, 20 listeners an episode. That's not enough. And I'm like, let me take a look at your live stream. And the last time you had a live stream, three people showed up live. Like, so they think that their social media has higher play than their podcast, and that's not really true most often. So go check out and see how many People showed up on the last time you live streamed. If you're thinking about podcasting. Cause I pretty sure you could at least double it, if not 10x it.

Yeah, that's great point, great point. And then to round out your question, what are some of the challenges? I think it feels like there's so much, it's hard to know where to start. So if you're brand new to podcasting, you say, there's so many microphones, there's so many hosting platforms, there's so many people tell me what to do. I just don't know where to begin. And I actually think there's a lot that I could say. I'm sure there's things Tracy can do to help you. There's things I could do to help you, but I would think if you just pick one and start moving, you can adjust along the way. Don't think I've got to get it all perfect. I've got to have the right equipment. My whole podcast studio, by the way, fits in a bag. And I take it with me every where. Everything in that bag combined, less than $500. And I take it into the wilderness. I take it when I travel. I've recorded in airports, recorded from the top of the Kuwait Tower, Kuwait City. I've recorded next to glaciers in the middle of Glacier National Park.

Oh, I'd love to hear the background sound on that one. I'm going to have to find that episode. You'll have to share that with us.

Yeah, yeah, that sounds awesome. It's interesting. And so equipment is not the holdup that you think it could be. There's good enough equipment that you could record your episodes right on your iPhone and make it work.

I'm not a fan of that. I actually think it's harder than just getting like, the microphone you and I have is about $80. If you guys look at our microphones, they're about $80 on Amazon. Super inexpensive, and they're a great starter mic. And I honestly, I had more expensive mics and went back to it because it's. It's flexible, it's easy to take with you, it's lightweight, and it lasts like, I think this one, and I use mine every day, all day, because I use it for all my Zoom meetings and everything. Yeah, I think I probably am on my third one in eight years. So they really last for 80 bucks.

Yeah, they really do. And they have updated it. And this one has lasted so long, I think I've still got four of the originals. I've probably bought like 10.

Yeah, yeah. I have a graveyard of mics that sit around here that we test out and like, they just sit there. But I keep coming back to this same one because it's good, it works and it's easy. And when something's easy, then you can keep going. Right. That's what you're really saying here is that, that it's flexible in podcasting and it's easy if you just focus on getting started and doing one thing at a time and then increasing it. But that's my favorite part about podcasting is unlike a lot of other things, you can rebrand, you can make adjustments on it, and it's completely flexible. And your audience just comes with you and is happy with where you are right at this moment in time. It's not set in the stone.

Yeah, that's right. You can move along the whole way. And even I've had people get so hung up on cover art or theme song or whatever, I'm like, doesn't matter. You can use cover art for two episodes and then change, you can change your theme music, you can change what you say in the opening. It doesn't matter. Just start moving and then you can adjust.

Yeah, absolutely. Well, I was thinking about this as I was reading your site and getting your history on being a park ranger and all those things. And one of the things that you say is that you really should get a guide. And I love that idea. Because if you think about podcasting as this giant park that you could explore any part of it and you'll have a great experience, you're going to see something you've never seen before. Amazing looking trees, some beautiful brooks, see some animals and birds that you've never seen before. So you're going to have an experience no matter just by stepping into the park. But if you want a really insider tour, you want to learn some best practices, you want to go on a path that other people haven't done before, or maybe the path that many people have that you really do want to see, then you got to get a guide. And that's really what you're providing. And I love the way you worded that.

Well, thank you. I mean, that's what a park ranger is, right? Someone's vacation is about them. But it's the park ranger that helps. The park ranger is not the one that goes home and tells the stories. It's the person on vacation. But without the park ranger, you just might not have quite the vacation.

Yeah, quite the same experience. Right?

That's right. And it's the same in podcasting. You certainly can show up and figure it out yourself and still do. Well, that's what I did when I started my show and it works. But if you want to get somewhere sooner, see better sites, walk better paths, then go with a guide. It works out. Yeah.

Especially if you have a compressed time frame. Right. You're only going to get to visit the park for a day. Right. That's where Lee and all that magic comes in. On the Disney side, it's that if you really want to get an experience in the park, go with someone. If you go with my daughter into Disneyland, you will get on all of the rides and all the order that you need to in order to squeeze as much into your time. So that's also. It's an accelerator, having a good guide.

That's right. That's right. It really does. And a lot of people that I work with say, I don't want to learn anything. I just want to put a show out.

Yeah. And I don't blame them. Like, why should you learn to syndicate your show? Like, submit your RSS feed out to. You're going to do it once. Unless you do serials, many, many shows, there really is no reason for you to learn how to do that. And I think that that's so interesting that people are focused on, I don't know how to syndicate my show. And I'm really concerned about, like, you don't need to do that anymore, number one, because almost every hosting company takes care of it for you. Secondly, that it is a done once thing, so you shouldn't learn how to do it.

Yeah, that's right. And that's one of the sort of thing that can really hold someone up because you just thought of figuring out. And we just launched a show recently, Tailgate talks with Donald Forgioni. He's the retired director of Florida State Parks. And he came to me and said, look, I want a show, but I don't want to have to figure all this out. Can you just help me launch and then I'll take it from there. And it's wonderful because I, as a former park ranger, love his show. It wouldn't be out there if he hadn't had someone like me. In this case, it was exactly me. Wouldn't his show out there without someone like me, a guide to help him through that first part? Because all those things that needed done once, he didn't need to know how to do those. He just wanted his put a show out there.

Yeah. I'm so glad Jodi, that you are out there doing this because there's so many. I mean, I think of it the legacy that you're leaving behind of Lee Cockerel. You know, it's just like you really need the world to have this information out there, these great stories that only if you're in the inner circle do you get to hear. You're helping bring those out. For someone who just doesn't have the time or energy or interest in doing all that do it yourself kind of stuff, and really bringing these shows out so their voices get heard, and you're bringing your own perspective into it as well. So thank you for that.

Oh, well, thank you. I appreciate that. And I have a lot of fun doing it, too, so that certainly helps.

Well, before we go, last question and advice. For someone who's sitting on the sidelines, what do you have to say?

Just give it a try. Give it a try. So here's the thing. If you're sitting on the sidelines and you think, I want a show, but I don't know, I would say don't start with just episode one. Map out what your first 10 will be. Figure out your first 10, and then that surprisingly helps.

It gets some energy going, doesn't it, when you start to visualize what it's going to be like.

That's right, yeah. Yeah. So move beyond your first episode, your first, second, third episode. Go out to 10 or further. What are these episodes going to be and if they're going to have guests. Sure, you haven't asked yet, but put it down. Say, I'm going to talk to Lee Cockrell.

That's right. You might make it happen.

That's right.

That's great advice, Jodi. Thank you so much for being here. Really excited about it. And the Jody Mayberry show, you can check it out anywhere. You listen to podcasts. So go ahead, click over, check out his show, hear what he's all about, and then go check his website, which we will be linking here in the blog post for this episode@thebingefactor.com and you'll be able to connect to all the other shows creating Disney Magic, Morgan James Radio, all the different shows that Jodi's been involved in.

Well, thank you. This was such a treat to be here. I always enjoy talking, podcasting.

I really appreciate the concept of focus. Right. That you really have to just focus in it, get started, get moving, niche down. Like all of those things that Jodi's talking about are such success strategies to. To keeping going. All of them have A place in longevity, in creating a show that goes 100 episodes or more. But being supported in that is also something key to what he was talking about. Having a guide and being supported. I think that's so critically important at the end of the day, is understanding that those things are going to be the things that are going to hold you back. So no matter how much you love being behind the mic and it energizes you and it's exciting, if you don't sit behind that mic every week or once a month, then you're not going to get your message out there. You're not going to be doing this amazing service to your community, to the world who wants to hear your message and think about the legacy you're leaving behind, that you're really leaving it all out there for others to find, others to share others to get these deep insights into your human experience. That's so important. So I am so excited when I get to meet people like Jody and find them supporting fabulous podcasters like Lee Cockerel, like the Morgan James show, like those different types of podcasts really need to get out there. They need to outweigh the shows that don't make it, the shows that weren't serious about it, the overdone network shows where they're all about the ad dollars and not about the content. We don't want any more of those. We want these true, beautiful people who just love to talk about what they're talking about. If that's you out there, you need to find your guide and you're listening to my show. But if it's not me, then go find somebody else. Maybe Jody resonates with you better. Maybe he has better support systems for you than I do, and that's great. That's all I care about at the end of the day, that I am a conduit to making sure that more podcasters get out there, stay out there podcasting, and succeed in getting a return on investment from their time. That's what we want for you. We want the podcasting ecosystem to be rich with beautiful, diverse voices and really different viewpoints, human viewpoints on the world. Because that's what's missing in our blogging world and in our artificial intelligence world. And I know that Jodi believes in that, that human message and getting those deep insights out there. So go ahead and get started. Find your guide. Go check out Jody Mayberry and really look for all those wonderful things in the support systems that he provides. Thanks, everyone, for listening. I'm Tracy Hazzard. And I'll be back next time with another great podcaster making the podcasting world successful and interesting.

You've been listening to the Binge Factor Podcast. For more information on podcasting and videocasting success tips and tactics, please go to thebingefactor.com and be sure to listen to our other show for podcasters called Feed you'd brand. If you'd like to be interviewed on this show as well as as featured in Tracy's column, please go to thebingefactor.com guest and apply.