Email marketing can boost e-commerce revenue 15-20% with minimal effort. Set up four automated flows: add-to-cart abandonment, welcome series, pop-up series, and site abandonment. Send twice weekly, test weekly, and treat unsubscribes as healthy list pruning.
Some people hustle for every dollar. Some chase every new trend. There's one type of person who stays calm, moves smooth, and never seems pressed for dough. That's the trust fund kid. You see, money hits different when it's just set up right, or it just flows into your bank account without you having to do anything. Yeah, I'm talking about you, Sebastian. That's what email marketing is in your business. It's not loud, it's not flashy. As much as we all hate the trust fund kid, we all kind of secretly want to be one. Now I've got good news for you, because in your business, solid email marketing is basically the same thing as trust fund money. When you build it, nurture it, and you treat it with respect, it pays you every week, every launch, every time. So here's the best email marketing advice I can give you in 10 seconds. You need to set up 4 essential flows: add to cart abandonment, welcome series, pop-up series, and site abandonment. And then test them week over week over week. These 4 automations alone can increase your store's revenue by 15 to 20%. Email your freaking list every week. Start twice a week and gradually increase to every day. Now, if you're getting people to unsubscribe, that's the point. They're not going to be people that buy if they don't want to actually see your message. And we're We're talking about trust fund money here, not an ambiguous list of names and emails that don't mean anything to you. Follow and comment "trust" below and I'll send you an email framework that pays you like it's been compounding for years, only for followers.
