Tanner Smith explains why ads that grab attention still fail to convert without a strong call to action. Use short, urgent language like "Shop now for 20% off" instead of burying CTAs in small text. Comment "CTA" for a list of proven examples.
Dude, I got one! I got one! I got one! Go get the tackle box!
Bring it in! Bring it in!
Pack it up, boys!
Pack it up!
You had it hooked, but you never reeled it in. Now, before I explain why I did that, drop a follow because I got something for you guys at the end. This is exactly what happens when ads grab attention but forget to nudge customers towards the next step. You need to call them to action once you've got them hooked. Hooked. Here's how. Do: use short, clear, and actionable calls. Click to learn more, shop now for 20% off, and schedule a free consult. Don't: bury it in small, hard-to-read, and hard-to-understand text. Do: make the action obvious, urgent, and easy. Don't: leave people hanging. So here's a simple call to action for all of you. Comment CTA for a powerful list of proven CTAs that you can use today. I'll be sending them out to those who follow or who are already following. That's day 22. Follow for day 23.
