Top Facebook ads managers review funnel metrics monthly to verify the math on ad spend and conversions. ScaleDriven does daily campaign checks, refreshes creatives weekly, tests new objectives weekly, and holds monthly strategy calls to catch problems early and iterate fast.
habit of really successful Facebook ads managers is that they check the math on their funnel and their strategies every month. That is something that we do at ScaleDriven, is we communicate daily with our clients, we check their campaigns every day or every couple of hours depending on our budget, we refresh creatives every single week, we test new campaign objectives every single week, but most importantly, we create a comprehensive report and we jump on strategy calls every single month. The reason behind that is because you want to be on top of your campaigns.
