Facebook ads still work in 2022, but most marketers are stuck expecting the platform to function like it did two years ago. You have to rebuild your sales funnel and reset what you think is possible. The alternative is giving up.
Chapters
Facebook ads, they still work. The problem is that a lot of people are operating with an outdated mentality. Our job as entrepreneurs, business owners, and whatnot, our job is to solve one problem after the other, after the other, after the other. I was listening to Dan Kennedy on a podcast yesterday and he was like, the only place where you don't have to solve more problems as an entrepreneur is the graveyard. So if you're waiting for you to stop dealing with stuff, the only place that that's going to happen is the graveyard. So again, Instead of trying to force Facebook to work the way they used to work 2 years ago, it's not going to work. It's not going to happen. You need to update your funnels and most importantly, you need to update your expectations.