Those blue boost buttons on Facebook and Instagram look easy but rarely work. They're not built for actual business goals like leads or sales. Learning the full Ads platform takes more time but actually moves the needle.
So let's talk about boosted posts. Facebook and Instagram, they make it so easy and they're actually pushing that a lot, right? And if you're starting out with your Facebook advertising journey, you might hit that blue button, you might hit that red button or black button, whatever you're rocking on your phone or your computer. You realize that they don't do anything for your business and there's a specific reason behind it. And if you really wanna get good at Facebook ads, you actually wanna learn the platform as much as possible because Facebook ads are a great way to get leads, to get sales, to get booked appointments, to get people coming through the door if you know what you're doing.