When buyers keep saying they're still working through your material, you're probably giving away too much. One client's offer had 12 videos and 15 items, so customers never finished. Once you've validated an offer, cut the volume or restructure delivery to improve conversions and satisfaction.
Chapters
How do I know if I'm like giving too much away? Because I feel like they're getting a lot for quite a little. So there's several ways to know this, right? One of them is like, really understanding, oh, I'm giving them too much. That's a completely valid way of approaching this is like, I feel like I'm giving away too much after like going through the course or understanding how this works. That's totally valid. Now, when you start getting the when you start getting the— like, for example, I had this happen with a client, right? That the client will reach out to each front-end buyer and they will tell them, no, no, I'm still going through this thing. And we discovered that she was giving them like, I think it was like 12 videos and 15 different things, you know, so it was a lot to consume. And then a week later, when we reach out to them, they were like, no, I'm still going through this thing. I haven't gone through it and whatnot. So Those 2 things are indicators that you might be giving away too much, you know, and if you think, well, maybe the problem— and by the way, the fact that you got buyers through this offer, that's great. That's a validated offer. Now we need to update the mechanics of how we're running