An entrepreneur who runs an advertising agency explains why hitting seven figures proves your business concept works, citing Russell Brunson. It's the first stepping stone, not the finish line. He owns his house, not a Lamborghini.
Have you ever wanted to know what it is like to have a 7-figure business? I'm gonna tell it to you because I've owned several 7-figure businesses with partners and on my own. And right now, scaledriven.com, my advertising business and agency, we are at 7 figures in annual revenue. One day I heard Russell Brunson say on stage at Funnel Hacking Live, where we got one of those awards right there, getting a 7-figure business or reaching the 7-figure business mark, it just means that you have proven the concept of your business. So now you have a business and you have an offer that people want to buy, and you have a niche that people are interested in buying more stuff from you. So 7 figures is basically the first step, and that's something that every entrepreneur should strive for. But I don't have a Lamborghini in my garage. I live in my own house. I have a good lifestyle, but you know, 7 figures is just the first stepping stone.
