Hernan VazquezFounder and CEO, Rapid Scale Framework · Creator of The Rapid Scale Framework, Author of Low Ticket Profits

It's Time To ROTATE The Way You Display Your Videos Ads!!!

25 Mar 2023 · 0 min

Watch on YouTube

0:29

In this short video, the presenter warns that using horizontal video ads on Facebook and Instagram wastes potential reach because the majority of traffic on these platforms comes from mobile devices. He explains that vertical or square video formats display better on mobile screens and that 80‑90% of Facebook and Instagram traffic is mobile. Consequently, he advises marketers to switch to vertical or square video ads and ensure that both the ads and the associated landing pages are optimized for mobile viewing. The video ends with a call to follow the channel for more similar tips.

If you're still using horizontal videos for your Facebook ads, you're missing out big time on a lot of reach. Here's why. Vertical videos or square videos, they tend to look better on mobile devices, and most Facebook traffic— I would say 80 to 90% of Facebook traffic and Instagram traffic— come from mobile devices. So you want to make sure that both your ads and your landing pages are optimized for mobile devices. If you want more tips and tricks like this, make sure that you follow.