Hernan VazquezFounder and CEO, Rapid Scale Framework · Creator of The Rapid Scale Framework, Author of Low Ticket Profits

Revolutionizing lead generation with AI #socialads #business #digitalmarketing

9 Apr 2024 · 1 min

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In this segment, the speaker outlines a lead generation workflow that combines human appointment setters/SDRs with AI-driven automation. When a book buyer, front‑end buyer, or any new lead enters the system, the team initially reaches out via calls and texts. They are increasingly leveraging AI to semi‑automate outreach across multiple channels—SMS, Instagram, Facebook, WhatsApp—allowing the system to pre‑qualify leads, ask follow‑up questions, and provide additional resources. Once a lead is deemed ready, the AI hands the conversation over to a human specialist by scheduling an appointment. The approach aims to increase efficiency, maintain personal touch, and move prospects smoothly through the sales funnel.

Chapters

What we are doing with every book buyer or every front-end buyer that we have is we try to reach out to them. So we call them, we text them, right? We have an actual person reaching out to those, to those people, like an appointment setter, an SDR reaching out to those people, asking them more questions, giving them more value, but also trying to, to get them to talk to one of our specialists and whatnot. And that process, we are starting to use a lot more AI to semi-automate that process. So when, when a book buyer, a front-end buyer, even a lead comes in, We can reach out to them automatically via text, via Instagram, via Facebook, via WhatsApp, et cetera, et cetera. And they, we can prequalify those leads. We can ask them more questions, give them more resources. And then if they're ready and they want to know more about what else we can offer to them, then we book them on an appointment.