Increase budgets 20% every 48 hours on performing ad sets to scale from $25 to $500 daily spend in weeks. Pair this with launching multiple creatives and moving winners into dedicated scaling campaigns for sustainable growth.
If something is working, I keep it running and I would scale it 20% every 48 hours if it keeps on working. Does that make sense?
Yeah, yeah, yeah, for sure. My question here is like, I'm launching, you know, ad sets at $25, right? And then are you scaling also like 20%? Because, you know, like from going from $25 to, you know, scaling to, you know, $500 or something like that, it will take a while, like going with the 20% rule.
Yeah, it will take a while on that specific ad set. But as you launch more creatives, that's one way of scaling. As you're moving them into a scaling campaign, that's another way of scaling, right? So we're— it's not like we are just relying on one way or two ways of scaling. If you keep on increasing the budget, then all of a sudden in 2 weeks, you can be at $500 a day, you know?
Yeah.
You launch at $25 a day, then the next iteration you can launch at $35 a day, right? Or at $50 a day. You can keep on scaling, you can keep on launching at higher budgets, provided that it makes sense and it works for you. And then if you combine those 2 things plus the ASC plus some other stuff, then you will— all of the account spend goes up, you know.
Mm-hmm.
