The 5 X 5 Method To Make Your Facebook Ads Work Better...

A Facebook and Instagram ad strategy: create five 5-minute videos, run each as a $5-per-day video-views campaign, then retarget the 95% viewers with longer content and conversion ads. The goal is higher-quality leads and average orders around $150 to $180.
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by 5 method to make your Facebook ads work better. So if you want your Facebook ads to work better, the 5 by 5 method, uh, it's really gonna help you achieve just that. Uh, first off, thank you everyone for your comments. Thank you everyone for following me around. Thank you everyone for subscribing and commenting and all of that and sharing this content. I really, really do appreciate you guys. And on today's piece of content I want to share with you the 5x5 methodology that we use to actually bring and get our agency clients and our students better results with their Facebook advertising. Okay, now another way of calling this methodology is, uh, the social branding campaigns. We also call them social branding campaigns, and the reason why we call them— we call this methodology, this strategy 5x5 It's because we usually run these type of campaigns for clients that need to get better results with their Facebook ads, A, but also they need better quality customers. They want to hop on calls with better, more qualified leads. They want to decrease and shorten the time that it takes them to make a sale from lead to sale. So it has a lot of benefits. Now, this is a technique or a methodology that I learned when I was working as a marketing director and CMO for Frank Kern, uh, 3 and a half— for 3 and a half years. And then since then, we kind of put our own spin to it, right? We put our own spin to it. We, we enhance it. We updated it with the platform update and all of that. And I want to share with you guys how this 5x5 methodology works. It's also called social branding campaigns. Now, for a limited time, we are running a promotion at my $100 Million Framework. So if you go to 100mframework.com, you'll be able to get my framework with a discount. And again, this framework is responsible, uh, for millions of dollars in sales, and it will show you how to create and launch ads that work every single time on Facebook and Instagram, no matter what you're selling. And so you can get it with a discount, but also for a limited time, we're offering this as a bonus. We're offering the walkthrough on how to deploy and launch social branding campaigns or the 5x5 method for your company. And this walkthrough is a walkthrough, a training that I did for my own company. And I also used this walkthrough to train over 20 media buyers at Grant Cardone's when I was Grant Cardone's marketing director. We use this type of methodology to give our agency clients a lot better results. And for every agency client that comes our way these days and age, we apply this methodology. Okay, now why do we call it the 5x5 method? It's really simple. What we do is we ask our client and we guide them through the process. We script these videos for them, but what we do is we ask our client for 5 videos that are 5 minutes long each. Okay, so 5 videos, 5 minutes long. And we usually run them at $5 a day. So again, 5 videos, 5 minutes long. We run them at $5 a day. So it's 5 by 5. Okay. So why videos? Why we run 5 videos on Facebook that are 5 minutes long and we run them at $5 a day? By the way, we run them as a video views campaign. The reason we do this is pretty simple. First off, we need 5 videos, and the reason why we need 5 videos is because we want to try and test which of these 5 videos is going to have the better consumption. We want them 5 minutes long because that's kind of the sweet spot on Facebook. Again, when we're running these campaigns on Facebook and Instagram, this is not YouTube that you can run like super long-form content. Facebook and Instagram, you know, the content you can run there tends to be shorter, right? So 5 minutes long, it's usually a good balance between short videos and long enough so that people can stay or people will stay consuming that video, right? So if you think about a 5-minute long video on Facebook, it's kind of on the long side, right? Again, on YouTube, every time I go to YouTube, it's like 14, 20, 30 minutes that I'm there, right? But again, 5 minutes, 5 videos, 5 minutes long, and we're running for $5 a day. These type of campaigns are really inexpensive to run, especially going into the holiday season, especially going into some seasons where it's more expensive to run advertising on Facebook, okay? You want to build these audiences because what we do is then we grab everyone that consumed 95% of these 5 videos and we put them on a custom audience. Now, out of that custom audience, what we do is we show them long-form content like this content, for instance. We also have a podcast. It's called the Marketing Atlas Podcast. Pretty good if you want to get it, you want to listen. It's scaledriven.com/listen, or if you search us for the Marketing Atlas podcast, you will be able to, to watch it. And what we might grab podcast episodes and run them like long-form content on Facebook to these custom audiences that already consume our content. And we also run call to actions to them, conversion campaigns, right? So it doesn't really matter what you're selling. If you're selling webinar, high ticket, if you're selling you know, info product, if you're selling coaching consultant, if you're selling service, if you're selling SaaS, if you're selling e-com products, doesn't really matter. What we do is again, 5 videos, 5 minutes long, we'll run them for $5 a day. And then for everyone that consumes 95% of our content, we put them on our custom audience and we show them A, longer form content and B, conversion ads, right? We'll also run conversion ads to cold audiences, interest-based audiences or third-party data, which we use a lot on Facebook. But this alone allows us to, A, get higher-paying customers, B, get people that spend more money with us. Right now, we have an acquisition funnel going and the average cart value for that acquisition funnel is around $150 to $180. And the reason why it's, it's on the high side is because we're building these audiences all the time. And see, if you have a high-ticket coaching program, it's much easier for people to close faster on the phone with your sales team. Okay. So the 5x5 method, again, super inexpensive. We deploy it to every customer that we have on our agency, no matter what. And if you want to see a click-by-click over-the-shoulder walkthrough, you now have an opportunity to get it by going to 100mframework.com. It's at the bottom of this video. It's— there's a link somewhere around here, 100mframework.com. You're able to get it for a limited time for free. Now, if you got the framework in the past, thank you. I unlocked for every buyer. So if you got the framework, this should be unlocked as a bonus on your members area. Uh, but if you don't get the— if you didn't get the framework yet, go ahead and get it. For— it's only $47. It's really, really, really inexpensive, and it will show you how to create and launch Facebook ads that work extremely well no matter what you're selling. They work every single time, number one. But also number two, you will get access to this bonus, and you get also access to $3,000+ worth of bonuses. Okay, there's a lot of good training in that members area, including for a limited time, this walkthrough. And again, I show you click by click, step by step, how to deploy a scale-driven social campaign, how to deploy the 5x5 method so that you can actually get this type of results. Okay, so if you have any questions, feel free to reach out. I hope that everyone is doing really, really well. Hope that this is helpful. 5x5 method, go ahead and apply, get it. It's on sale right now, it's super inexpensive, and you get it as a bonus for getting the framework. Okay. Thank you guys. I hope that everyone is doing really well. If you have any questions, feel free to reach out, drop a comment, share, subscribe, all of that good stuff. And see you guys really soon. Bye-bye.










