What Do You Do If You Want To Make MORE Revenue? 📈

What's up everybody? Woo! Let's go, baby! Bam! You know that music really pumps me up. You know, it's pretty cool. What's up, everybody? Good morning, Chad, my man. How's it going, brother? I mean, Jahid. Let's see on the YouTubes. We have a bunch of people right now. What is going on, everybody? Welcome to the live stream for the day. Today is the. 7th of February. It's 11:05 here AM in Buenos Aires, Argentina. Beautiful day today as well, cooled off a little bit, um, happily. So I hope you guys are super well, and I have some really good news. I have some really, really, really good stuff coming up, and I want to share with you guys today. So, uh, we're gonna be talking about how to increase your revenue, how to make more money. What do you do if your business needs more revenue? That's exactly what I'm gonna be talking to you guys about. And as usual, if you have any questions, we're gonna be allotting like 10-15 minutes whatever you guys need for questions. So go ahead and type them, you know, when it comes to digital marketing, when it comes to advertising, when it comes to making more money. All right, so that's exactly what I want to share with you guys today. Now with that being said, let me actually share with you guys something that is pretty cool. You know that there's a bunch of stuff that you can do right now to increase your revenue. Among those things that you can do is to deploy some really, really high-quality sales funnels. Okay, so I asked my Facebook group what, you know, what you guys needed help with, and they answered that they needed help with sales funnels. So what I did was to put together a list of 10 sales funnels that have allowed me to spend millions of dollars on ads, have allowed me to, you know, go out there and get a lot of cold traffic and turn that traffic into buyers. And I put together a list and put together a walkthrough of each of the 10 funnels and that I'm constantly using for brick-and-mortar businesses, for info product marketing, for a bunch of different stuff, and I put together and compile it. So if you need a walkthrough of the funnels, if you're looking for, you know, the 10 funnels that I've been personally using over and over again, now is your chance to grab your copy of this training. And the way you do that is by going to hernanvasquez.com, hernanvasquez.com/10 funnels. Okay, so you put that on your browser, you will land here. It's only $100 and you get access to that. And if you didn't yet, you will also get access to a copy of my book Perpetual Profits for free. I'm throwing that as a bonus in there. And not only that, but anyone that gets a copy of Perpetual Profits gets access to a really pretty badass members area where I'll be, you know, recording— I've been recording a lot of additional training, so I think there's worth, you know, $1,500 bucks or more of training in that members area alone. So you get access to these 10 funnels training where I walk you through the funnels that I've been using. You get access to Perpetual Profits. You get access to the bonus members area. It's only $100, okay? And it's gonna be limited. So I think that in 48 hours I'm gonna completely destroy this page that you're seeing, and it's gonna be only a backend thing for people that buy the book in the first place, okay? So that is something that I want to share with you guys. Go to hernanvasquez.com /funnels, you will be able to grab your copy today. So with that being said, let's talk about increasing your revenue whenever you're advertising, whenever you're selling your stuff online. Here's the deal. I was talking to one of my consulting clients, I think it was yesterday or the day before, and she was telling me she's into dog training, she's into puppy training, right? And she was kind of frustrated because the reality is that, you know, she was advertising, she was getting a bunch of leads and whatnot, she's— and she was selling her training, right? And that was pretty much it. She was selling her training and that was it. So she was telling me, well, you know, Hernan, I keep on being frustrated because I listen to you guys and other, you know, other marketers and entrepreneurs and whatnot, like Frank Kern or Russell Brunson and whatnot, and you guys keep on saying that what else do I need, do I have to offer to them? And that's basically all I got, right? So she was getting really, really angst and really frustrated because of that fact, because she felt that she couldn't apply what I was teaching, what I'm sharing on these live streams every day, to her business. And the reality is this, my question was really, really simple. What else can you offer? She replied to me, well, I don't have a backend developed. All right, so if your frontend is selling, now it's your obligation, your next step, your next move is to develop the backend. And here's some ideas in case you're struggling with this, okay? You're selling a course, you're selling a book, you're selling something right on the front end. So the first thing that people want to get are ways to achieving the result that you're promoting on your book, on your course, whatever that is, either faster, cheaper, or better. Faster, cheaper, or better. So what else can you offer? So the first thing is that a lot of people, um, that what a lot of people mistake, you know, an upsell or back-end offer with is the fact that you never, ever, ever, ever want to make people feel that what they've just gotten is worthless, all right? Because they will feel cheated, they will feel like that you did a bait and switch. So I got this, and now to get these results, I need to buy something else. That's not what you want to do, okay? Whenever you're selling a product or service online, the product needs to be complete. It needs to be an A to Z way of getting people from point A to point B. In any case, you want to make your customers feel that, you know, they need to purchase something else in order for, for them to get the result that you promise, right? That's not how it works. However, you can give them an additional opportunity for, you know, them to get the result that they're looking for either faster or better or cheaper. Okay, so faster, better, or cheaper. Now that is when it comes to upsells and downsells and whatnot. And this also works for your backend offers as well. Now with that being said, they're like— if you think about a pyramid, right? So there's like this pyramid that you can do. And let me actually, you know, let me actually share with you guys. Why not, right? We're hanging out. Let me actually share with you guys. So let me open the little Photoshop right here. I'm gonna share with you guys what I think that are great offers when it comes to your backend promotion and whatnot. All right, so let me see if I can do this. Boom, I'm gonna start sharing my screen. So I don't need anything of this. So yeah, those are all the— those are all the templates that I was working on yesterday. So let's do this. All right, so let's say that you have a pyramid, right, that you have some sort of pyramid right here. Okay, look at that bad boy. Boom, that's a pyramid. All right, so in the bottom of the pyramid, so you have— let's say that you have 3 levels of desirability. So you have 3 different levels of desirability. What I mean is that whenever you're offering a backend product, you have these 3 levels. So on level number 1 is the manual. Okay, let me make this a little bit bigger so that you guys can see it better. Whoops, can I do this? Come on now, come on now. Well, apparently I cannot. Let me make this bigger for you guys. Whoops, yeah, this is super tiny. So let's do this. So you have the manual, right? And I was supposed to write manual, not manual. All right, so you have the manual there. So what this basically means is that your course or your book or the manual is basically telling them this is how you do X. So for instance, let's say that you're selling puppy training. Let's, let's grab that, um, let's grab that example. So you're selling puppy training, so the manual will tell them how to train your puppy. That's like the bottom level of desirability. That is the least desirable thing, okay? And the least that you can charge for. The next level of desirability when it comes to upsells and backend promotions is, um, the do it with you type of stuff. Let me see if I— what's going on? Come on. So do it with you type of stuff, okay? So anything that has to do with coaching or consulting or anything that has to do— we do it with you. So I do it with you. I help you train your puppy. I'll jump on calls. Uh, you know, you'll have support, blah blah blah. So I do it with you. That's the second level of desirability when it comes to backend promotions. And the third level, which is the most desirable thing, is do it for you. Okay, so we do it for you. As you can see, this is super professional graphic designer right there. So we do it for you. That is like the highest level of desirability, and that's the most that you can charge for. So whenever you're brainstorming what else you can offer to people that have already said yes to you, you need to have this pyramid or these levels in mind, right? Because the reality is that you can sell the manual and you can sell the course for up to whatever, $3,000, $5,000. The do it with you, you can sell it for $20,000, $15,000, $50,000 if you wanted to. And then they do it for you, you can sell it, you know, anywhere from $100,000 to $150,000 for a Um, you know, anything that has to do with, hey, I do it for you. So I'll train your puppy for you, I'll build a funnel for you, I'll help you, you know, I'll train for you in the gym and make you look fantastic. That doesn't work, unfortunately, but it would be pretty cool if it did. All right, so whenever you're thinking what else to offer these guys, you need to think about these 3 levels. All right, what else can I offer to my audience? What else can I offer to these guys so that whenever they decide to jump in, I already have my backend In place, all right? And if you don't have a backend, just develop it, all right? You're having— you're doing all of the heavy lifting. If you think about it, you're doing all of the heavy lifting at this point. You're getting the hardest yes. The hardest yes that you can get is the first yes. The second yes is much easier. The third yes is much, much easier. That's why, you know, I keep on insisting that you guys should be getting your backend in place, all right? What's up, Jason? How are you doing, man? Chad is asking, when you say manual, is that referring to the training videos? Yes, like basically it's your course. Like, here's how you do XYZ. That's the manual, okay? That's what I consider a manual, meaning, you know, the, the strat— the steps, the instructions, anything that has to do with this is what you need to do in order to get this benefit. So that's like the bottom level. That's why you're selling a course for $997 on a webinar. That's why you're selling a course for $500, blah blah blah. So here's what you need to do in order to get to Y, right? That's the manual. Then the do it with you is, hey, I'll help you following the manual. I'll help you doing it with you. I'll be with you at every step of the way. So that would be more on the coaching consulting side of things. All right, so that's the next level of of desirability. And then the third thing is, hey, I'll prepare the whole system for you. That's the do-it-for-you type stuff. All right, so I hope that makes sense, man. All right everybody, so I don't see any more questions. If you have any additional questions, please go ahead and write them down on the little, on the little chat that you have right there. And again, if you want to get my top 10 funnels that turn cold traffic into buyers, it's only $100. And the way you do it is you go to hernanvasquez.com/10funnels. Okay, I'm gonna put it there on the chat box. Whoops. Oh yeah, I need to learn to type, guys. So you go to hernanvasquez.com/10funnels and you will be able to, uh, you will be able to get— grab a copy of my 10 funnels that turn cold traffic into buyers. All right, so So let's see what else we got. Let's see what else we got. Puneet, what's up my man? Could you give examples of all 3 stages so we know what their next action is, how do we need to convince them? Yeah, great question. So again, you never want to make them feel that what they just got is not enough to get the results, okay? So they got the course, the course will walk them through from point A to point B, that is a fact, right? And then the next thing is, hey, Do you need support? Do you want to do it better? Do you want to do it faster? Here's how you do it. Come join this mastermind, and here's how you do it. That is the support side of things. Hey, do you want me to do it for you? Right? No worries. You can just sit back, relax. I'll do this the entire system for you. I'll get you leads. I'll get you customers. Whatever. Here's the key. Boom! That's the peak level of desirability. If that makes sense. Okay, I hope that helps, my man. All right, all right everybody, so thank you for hanging out with me. I hope that this helps. If it does, feel free to share it with somebody that does need to see stuff like this. And, um, yeah, we'll be doing this live, uh, pretty much every, every day. Now with that being said, I might start conducting some, uh, surveys or not service, but interviews, pretty cool interviews on my Facebook group. So if you want to hear about industry experts, um, you know, you should join my Facebook group. And the way you do that is by going to hernanvasquez.com, hernanvasquez.com/facebook. All right, boom, it's there, baby, it's on the chat box. All right guys, thank you once again for hanging out with me. I really do appreciate you. If you want to get the 10 funnels that turn cold traffic into buyers, go to hernanvasquez.com/10funnels, and I'll see you guys tomorrow. Bye-bye, have an awesome day.