Tony Robbins, Grant Cardone, and other top entrepreneurs keep running ads no matter what. They treat Facebook advertising as a permanent business investment, not a short-term tactic. That consistency is what separates them from owners who pause spending during downturns.
Mistake that I see a lot of business owners make when it comes to Facebook ads is that they don't take this seriously and run it for the long run. I've worked with guys like Frank Kern, Grant Cardone. I advise Tony Robbins, Dean Graziosi marketing team. I work with Agora Publishing, Patrick Bet-David, Paul Getter, and many, many others. And the one thing that I found that these guys have in common is that they keep on advertising no matter what the world does, no matter what the economy does, no matter if we have a pandemic or not. It does not matter. What matters is that they keep on advertising.
