Why You Should TEST FIRST, and Build Second?
2 Jan 2023 · 0 min

0:22
Test your offer with customers before you build it. Validate demand and get revenue first, then develop the full product with confidence and money in the bank.

Test your offer with customers before you build it. Validate demand and get revenue first, then develop the full product with confidence and money in the bank.
So what you want to do is you want to test the offer and you want to test it first and then you figure it out later, right? Then you actually start building the thing that you offer. That's why I love pre-launches. That's why I love beta launches because once you test and validate your offer in your marketplace, then you turn around and with money in your pocket, then you start building, which I think it's the best way to do it.