Three skills matter most in business: sales brings in money, marketing builds trust that helps sales, and systems keep operations running. Most people excel at one or two, not all three, so you need to know your weak spots.
Sales, marketing, business systems. If you're good at these three things, you will probably dominate every business. You probably don't have the ability to be great at all three things, so you need some way to supplement for at least one or the other. So sales, they keep you going because if you don't have sales and you're not qualified for any cool VC companies, you got to figure it out. You basically have to fund your business through sales, which was where we were marketing over time. Marketing is what gets your brand trust developed and it, it really helps your sales. Right, because it's all, it all feeds the other. And then the third thing is business systems. You have to understand how businesses work. Doesn't matter where you are, whether you are with, you know, a bunch of debts and a child on the way and no education. You know, by understanding these three things, that's sort of what got us to where we are today and continue to grow in the right direction.
