🎯A new (and BETTER) way to search for candidates. #smallbusinesshacks #smallbusinesslife

5 Jun 2024 · 1 min

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In this brief presentation, the speaker argues that the most qualified candidates are not actively searching job boards such as ZipRecruiter, Indeed, or LinkedIn. Instead, they are seeking opportunities to improve their skills through education. Therefore, recruiters should shift their talent‑sourcing strategy from traditional job‑search sites to the places where people gather to learn—educational institutions, training programs, and skill‑development communities. By positioning the hiring organization within these learning environments, companies can attract candidates who are actively investing in their professional growth, which the speaker frames as a hallmark of great talent.

Chapters

If you want to find the people who are the best fit for your organization, we assume they're looking for jobs. So pretend I'm looking to hire a computer technician. The search that my best candidates will be making, we'd assume will be jobs for a computer technician. And you'll see the classic suspects ZipRecruiter and indeed LinkedIn and so forth. But the best candidates are not looking for jobs. They're looking for education. They're looking to get smarter in what they do. If and you'll see, here's all these educational institutions, these different groups that are gathering together, this is where the best candidates are. Great leaders know that great talent is always looking to get better. What they do. Great talent is looking for a great education. Go where people get educated, and that is where you're going to find the best talent to hire from.