
After raising prices and narrowing focus, a creator's audience shifted toward mature professionals leaving corporate jobs. Joshua, a new founding member, exemplifies this: a corporate veteran repackaging his expertise to escape the weekend-only grind.
Chapters
Gail asked about the email and the deletion of the emails, but you got to that one, so we've got that one. And then Stephen is saying, over the years, have you noticed different types of people showing up in your community, almost like the distinct personalities you'd find in a congregation? Beautiful. I'm curious whether certain archetypes have emerged among your members, the quiet loyalists who've been here from the start, the passionate debaters, the occasional skeptics, or the newcomers who arrive in waves. Have you seen these kind of patterns? And if so, how has that shaped the way you write or engage? I mean, 100%. I'm gonna let Veronica answer, but I've got loads to say on that too.
I have definitely seen that. Part of it is what I was explaining before as well, of when I increased my prices and I was much more focused on what I wanted to do, I started to realize that the type of people that I was attracting were people who are already more mature in their journey of creativity, in their journey of solopreneurs. So I have found that more recently, and I think this is a really mirroring what's happening in society. I see more and more people from corporate. And in fact, my client today, a new founding member, Joshua, I don't know if he's here, he comes from the corporate world as well. So, I do see that more and more people, even if they're quite senior, especially if they're quite senior in the corporate world, they're thinking, oh my God, is this going to be my life for the next 10, 20 years? I should start building something now. So, I have definitely seen more of these corporate people. trying to see how can I repackage my expertise, how can I not have to look forward to the weekend so that I can start living life. So that has been a big change that I have started to see. And
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