How Carl Case Built Billion-Dollar Companies Before Turning 31 | The Mindvalley Podcast | Ep #63

Wow, so you've actually had over a billion dollars in exits. So I actually under marketed this guy. That's fucking impressive. This guy has been an entrepreneur since he was in college. He did this all before 31, but it's how he lives his life. He's one of the kindest, gentlest people I know.

Got to exit to a little screen company called Samsung and now you can find this kiosk all over the world.

So whenever you order from one of these chain restaurants and you use a kiosk, this man helped bring that to the world. How cool is that?

And I literally, I felt so much fulfillment from these children being engaged with me. And at nine years old there was 30 kids in this room and they were all entrepreneurs. I want to do this forever. I'm going all in. Hey mind Valley.

Did you notice something about this man? He's one of the kindest, gentlest people I know and that's why I'm interviewing you. I guess there are other people out there who has built hundred million dollar companies and sold them. But what makes Carl special is firstly his age. He did this all before 31, but it's how he lives his life, really genuinely caring for people. I was introduced to Carl in West Palm by a mutual friend, Austin, and immediately we clicked. And what I loved about this man is so for some context, this guy has been an entrepreneur since he was in college. But we're not going to talk about his entrepreneurship journey right now. We're going to come to that in a moment. What he does right now is his gratitude dinners which I found so interesting. Tell us about that.

Yeah, so 11 years ago I found myself at the University of Alabama as a broke college kid, which when you go to the party school, naturally that happens. And I grew up in the restaurant space so my family was always entertaining and I wanted to entertain my friends. So every Monday I would go to Walmart, buy the cheapest, cheapest ground beef pasta and sauce and make a meat sauce. So we called it meat Sauce Mondays. And every Monday I had friends over. And on the fifth week, one day I asked, what are you grateful for? It was the first time I watched a grown man cry. That was 11 years ago. I've skipped two Monday dinners in 11 years. And I get to gather with friends all over the world. We've had two of them here and it's just a really great opportunity to practice presence. So if you guys decide that you want to have a gratitude dinner where you live, the only guideline that I give people is that we don't care about your story, but in fact, just take a deep breath and tune into what you're grateful for right now in this very moment. And it's incredible what just comes pouring out of people's hearts.

Amazing. Amazing. And in the last talk I gave, I spoke about how I hold dinners and I bring people together. And you'll notice that many of the most successful entrepreneurs, they really care about that. It's because we understand that your net worth is also in a way proportional to your network. Your net worth is proportional to your network. And the more you're serving, the more connected you are to other human beings. The more advice to more collaborators, the more people who can perhaps help you as you help them move towards your, your, your mission. So really appreciate that about you, Kyle. Your kindness and how you treat people. And Carl's being humble. I saw how he put together these, these gratitude dinners. It was amazing what this man did. And he was helping people who, who were in wheelchairs. He was. And most of the people attending were, I guess, average age 60, 60 ish. Yeah, yeah.

Eight to 86 years old.

Almost double your age.

And the coolest part is that I've watched these people anti age from a, from a perspective since starting and I think that, that in addition to all the fulfillment that they get in their financial, their emotional well being, it's. That's, that's the gift is watching, watching this group just thrive.

Thank you, Carl. So I respect people who are not just building great companies, but doing something good for the larger world. And that's what I've witnessed you do. And I've also witnessed how you've treated so many people in this community. There was an attendee of mvu and I found out that this person was a college kid and had to take a bus from a pretty far because she couldn't afford rent anywhere here, had to take a bus from pretty far just to come to the hub and then take a bus all the way back. And I knew that Kyle had an extra room. So I'm like, Kyle, there's this person here. Do you think you can give this person an extra room? And he did. So that's the type of kindness that I love seeing in people. Kyle, thank you for being you.

Thank you. To that point, there's one quote that I came across recently and that's why I'm a yes to supporting people and it's that a stranger is a friend that you haven't met yet. And as soon as I really sat with that That a stranger is a friend that you haven't met yet. It really opened up the opportunity to, you know, just getting to know people at who they are.

So let's start with the first question. Tell us about your history. You, before the age of 31, sold two companies for 100 mil. Take us through that.

Yeah. So I think it goes with what we were going to talk about as far as, you know, how. How did this come to light? And how do we take ideas and really, you know, turn them into a business? How many of you own a business today? Wow. How many of your businesses keep your hands raised if you own a business, put your hands down if your business is not where you want it to be.

Wow.

Okay. Not surprising. Most of us start a business without ever thinking about how we exited. How many of you have thought about how you're going to exit your business and are actually on track to doing that? So, like, 2% of the people that raised their hand isn't that crazy? So I think that the biggest part when I started with these ideas was not only what is my mission and how am I going to get to the finish line, but what's the challenge that I really solved? So my first company I started in college. I was a fraternity brother at University of Alabama. How many frat boys are in the room? Okay. Only a couple of, you know, the debauchery that happened then in college. Thank you. And I found myself as the social chair of the fraternity. Nobody really was throwing good parties, and I figured out why. So I went to the office of the guy that was the guy in town throwing all the events, and he basically told me that everything that I was planning to do would cost 100 times more than I was planning to that we had budgeted. So I went out on my own. I started to throw these concerts and events myself. But I did something really smart that I encourage all of you to do, and I collected data. How many of you, by a show of hands, have actually can tell me how you acquire every single customer and what channel is your best acquisition channel and even more so, how are you investing back into that channel? Exactly. So we took. What I did was I collected over over three years in 70 universities that I was hosting and promoting events at. I encouraged every single college person attending to give me their name, phone number, and email address for entering the event. In three years, I collected 600,000 cell phone numbers of college students. The average college student responded and read a message within three minutes, 97% of the time. So I was able to move university students from that bar to that bar to that venue, all over the place. And I leveraged that to bring products to market. There was a product called Never Hungover. It was my first product that I helped bring to market. And we naturally, it was a great fit. You know, college students, Never Hungover. And we brought that product to market. And I ended up selling that database to Live Nation, which was my first step into this space. But I took that data and then leveraged it to understand that restaurants had no clue who we were and why we're going to their restaurant. How many of you go to a favorite restaurant every week and they have no clue who you are? Isn't that crazy? So I realized this because my father was in the restaurant business and he was opening restaurants all over the place, but had a serious acquisition challenge of why are people coming to our spot? So once I peeled under the hood, I realized that he had an Uber eats tablet, DoorDash, GrubHub, his point of sale system, his website. And none of the technologies talked to one another. And the worst part was that in the US the average employee's rate in the restaurant space was going to go from $5.50 to $15 in two years. And no one knew how they were going to fix that problem. So there were some pioneers in the space. This restaurant with golden arches that you might have seen called McDonald's. And they had this kiosk technology, but no one could buy it for their restaurant. So I created the shittiest version of the McDonald's kiosk, where I basically took a website, blew it up on the technology, and you were ordering on a fancy looking website on the screen. And I went and pitched every single restaurant brand in the world that I could get you a cashier for under a dollar that doesn't bitch and moan, always shows up for work and upsells 20 to 30% every single time. And they were like, okay, Carl, who are you working with in our space? That's a really tough objection to face. Because when you're not working with the subways of the world and Burger King's, like, well, we'd love to test this, but we're not going to be your beta. It really poses some challenges. So I did some stocking and I stocked the entire C suite of the Burger King exec team. And I knew everything. I mean, their birthdays, their kids birthdays, where they went to school, what kind of coffee they drank in the morning, and it was going to be impossible. And I manifested that I'm going to land a system in Burger King. Three months later, my first system was installed at a test in Burger King. Most likely because the CEO really just was like, Carl, we're going to just give you a handout here. And the kiosk delivered. We were at 27% upsell on tickets. And fast forward four years later, 500 employees, we got to exit to a little screen company called Samsung. And now you can find this kiosk all over the world. And brands like Burger King, Taco Bell, Subway, Panda Express, and yeah, it's a little bit of my story.

That's fantastic. So whenever you order from one of these chain restaurants and you use a kiosk, this man helped bring that to the world. How cool is that? So, so two exits, then you exited that company. So both companies, what was the combined value of the, of each exit?

Well, my restaurant software is valued at $980 million when I exited. And there's one other exit that we didn't talk about. And that's why I got into the restaurant space in the first place. I found myself in credit card processing right out of college after selling my text message database. And I signed this brand called Office Depot, which those of you that are American, most likely know that brand. There's 1300 locations. But I did something smarter than just selling them the plain Jane credit card terminal to accept payments, because everybody was doing that. We don't like being like everybody. So I convinced them and looked at their data, and they had 300 decision makers per day that walked through their doors on a daily basis. And I convinced them to have their cashiers ask for credit card processing statements so that Office Depot could audit those accounts. Well, after two months, we had processed about 1.2 million applications to process payments for Office Depot's customers. And I got to sell that database at a 92 times evaluation of my first month's residuals. And that was my first $100 million exit.

Wow, so you've actually had over $1 billion in exits because the restaurant tech was 980 million. So I actually under marketed this guy. How this talk should have been titled How Carl case before the age of 31 exited two companies for a combined value of 1 billion. That's fucking impressive. And see, Carl's my friend. I never even knew that about him. I did not know it because he doesn't talk about business. Like every time we hang out, he just wants to talk about gratitude, which is interesting because to be a brilliant entrepreneur, you got to take care of your Mind, your body, and your soul. And it turns out that in scientific studies, gratitude is the human characteristic with the highest correlation to overall well being. So the more grateful you are, the more well being you have. The more well being you have, the better you can function as an entrepreneur. So I can see that pattern now in you, Karl.

Thank you.

So you mentioned at the start that you asked the audience how many of you here have access to the data on your customers? So I love that you're bringing a data point of view. So when you had this data, what are some of the secrets for how a business can use this data to become more successful? Tell us about what you did with Lavazza Coffee.

You got it. How many have heard of Lavazza Coffee? Awesome. Okay, so CEO Mark is a dear friend of mine, and this was like drawing board Carl. I'm entering into the United States and we're going to take over Starbucks. And I'm looking at Mark going, okay, really successful, wealthy guy, brand all over the world, wants to enter the US Market. No problem. We're going after the biggest coffee brand in the world with the second biggest coffee brand in the world. And so it took seven months for the hardware to, to arrive. And I'm sitting on the corner, how many people have been to Los Angeles? Cool. So you know that, you know, anywhere you're gonna go, it takes a while to get there. I'm from Palm Beach, Florida. Palm Beach. You know, I can head to the grocery store, the beach, everything in two minutes. Nobody's honking at me. I'm just, I'm cruising. Well, here I am in la, and I'm headed to the store for the first time, and I'm driving from here to there. Two and a half hours later, I get to my point, and I'm standing outside of his flagship location on a huge street, watching cars drive by. Well, slowly drive by for hours, just waiting to go inside to see what's happening. After two and a half hours, I go inside the store and I said, hello, how you doing? And the manager's like, who are you? What have you been doing outside for two and a half hours? And I said, what have you been doing in here for two and a half hours? I've seen you sell five cups of coffee. And I realized that they had invested a half a million dollars into the build out of an old coffee, bean and tea location, which there were 500 that had just closed in the state of California. And can you imagine spending a half a million dollars of your own money on a location that Only five people are going to. On your grand opening, how many of you drink five cups of coffee a day or have? Right? So this coffee shop's not even doing that. So fast forward two months later, I'm sitting down with Mark. Two weeks later, I'm sitting down with Mark. And Mark said, carl, what did you do? I know you went to our LA location. The first two days you were there, we sold 15 cups of coffee and now that store is profitable. And I said, wouldn't you like to.

Know how old were you, Kyle, when.

This is what you pay me for. I was 26 years old.

Wow.

And I said, mark, I kind of went behind your back. As some entrepreneurs do, we test the limits a little bit. And I printed a banner, and that banner said, win free coffee for you and a friend for a year. Text Coffee to 63975. Super simple. This is 2015. And within two weeks, we had collected 2,000 cell phone numbers of people that were driving by that were interested in winning a free coffee. I then went and texted every single one of those 2,000 people in groups of 100. We texted them, come in within the next 48 hours and get a free coffee. Naturally, if you get offered a free coffee from a brand that you recognize, you go, of those 2,000 text messages and the hundred a day, I'd love to hear from you guys. How much money do you think that average person that came in for a free coffee spent additional to the free coffee that we gave them? Somebody raise their hand. 20 bucks. It's a little steep. 10, 12, $7.82. So I now have 2,000 customers that have spent $7.82. But none of that mattered because to Mark, he's looking at me going, carl, that's great. But now how do we regain that traffic? Because we've given away free coffee. He's really fixated on the free coffee. He looks like he just drank five cups of coffee. And I said, mark, forget all of this. The reason that I did it is because now you're number one on Google for the best coffee shop in la. Because I did something further. After they got that free cup, $7.82 cup of coffee, I texted them asking how their experience was. I gave them three. Green face, I love it. Yellow face. Eh, Red face. Could be better. If it said could be better or bad, they went. And the review stayed inside of Lavazz's feedback system. If they clicked like it, I brought them to Google to leave a five star review. With the five stars already populated, customer could click post or they could leave their feedback. Within two weeks, this coffee shop had 1200 five star reviews, was number one in Los Angeles for best coffee, best pastries, best best breakfast and best vegan food.

Wow.

In two weeks.

Absolute genius. And you were 26 years old when you put this plan together.

Yeah. Now I sell the system to the whole world. My company, ref riser, supports 97,000 customers globally with reputation and referrals.

What's a key lesson that you think people here can take away from that story?

Yeah, I think that there's a couple. For starters, all of us are invested in our business in some way, shape or form. If we have a brick and mortar business, how are we collecting data before we ever open? So one, negotiate with your landlord to immediately, as soon as you sign that lease and begin construction, get the biggest sign humanly possible to give an offer that people really care about. Nobody cares about 10% off your order. That's not enough for me to give you my information, but people love free stuff, especially to try your business for free. So lesson number one, collect data. Even if you purchased a domain and your website's being built and you're an e commerce brand, just give away a free lifelong supply of your product while your website's being built. Collect data somehow. Second is the power of texting. Whether you're in Europe, you're in the US wherever it may be, become compliant and capture phone numbers of every single person that's either visiting your website or is interested in your business. Emails are dead. If you guys have the greatest email offer ever, maybe you're gonna get 10 to 20% open rate. Maybe your average is 1 to 3% text messages. 97% are read within three minutes globally. So there's no way that you can communicate to your customers better. So outside of collecting data and texting, your offer is really important. I'd love to talk about that real quick.

Yes, go ahead.

So how many of you want to go to the gym but haven't been to the gym in a long time? Come on, be honest. Thank you. So I support a brand called orangetheory Fitness and a handful of brands that are in the fitness space and they have challenges. There's a company called Gym Launch that did a six week challenge where you come into the business, you think you're getting six weeks for free, they bang your credit card for 700 bucks and they tell you if you lose 30 pounds in the next six weeks, we're gonna give you the 700 bucks back. Pretty motivating. But super deceptive as far as what you're getting. So I encourage you as far as your offer is concerned to really come down and figure out what is an offer that's gonna show my customers to mass amount of results at a very low or next to no cost and train my staff really, really well so that when that customer comes in, they are given an opportunity to be upsold into a membership, into a future product, into a subscription. So that, you know, we're using that offer to really get somebody in that door to stay in the door because we're not interested in trials.

So the other thing you do is you help people optimize their websites. You helped me with that. What are some of the biggest mistakes people here are making with their websites?

Yeah. How many of your websites can tell me exactly what you do in two seconds or less? One. Two. That's cause I helped you. Three. Awesome. So three. And we have like 200 entrepreneurs in here. So I have a gift for you guys. It's called Building a story Brand by Donald Miller. If I could teach this to you, I'd do it. But if not, take that book. There's going to be a QR code at the end that you'll get all of my insights on my favorite entrepreneurship books. But this book gives you the framework of how to answer your why and your how in two seconds on your website. If you can't tell me immediately how you solve my problem, how quick can you solve my problem? And what is my investment? Either money, energy, time. Then we have a challenge. The second challenge that all of all of you please tell me I'm wrong. How many of you are collecting my phone number as soon as I go to your website? The second that I'm on there, raise your hand proud because you're an anomaly in this room. One, two, three. People. What's everybody gonna do when we're done with this chat? We're gonna collect some phone numbers. The reason being is the data shows us that when we collect a phone number, not only are we communicating to our customers better, but we now can learn more who that customer is. So aside for setting up Google Analytics to track the customers on where they're originating and where they're going after our site, we want to be able to communicate with our customers. So vishen, I would say that, you know, answering what the heck you do in two seconds and who are you that's coming to my site and why? All of us are struggling with that. So if we can answer that, we're going to be in good.

Right. So phone numbers are great right now. I remember one statistic when I was starting Mindvalley. So this was 2002, 2003. So we had a website and we were selling meditation CDs and access to seminars. And then we added a little form to the website. Not phone numbers. Back then you couldn't really do that. But email addresses, overnight sales went up 96% after you overnight. So the very next week we would double the size. And I remember that 96% point because it was so mind blowing. But all we did is after they put in an email address, they got a seven day autoresponder sequence, teaching them some of the principles of meditation. And every three days just giving them a link where they could buy for $50 off 96% increase in sales.

Amazing.

Now let's go on to the next question. What key metrics do you think businesses should focus on for growth?

Yeah, so we touched on this a little bit and I think that all of us struggle with this as well. It's where are our leads and our customers originating from? If we're not tracking that on a weekly basis and looking at it with our team, how the heck are we able to compare why we got those results over why we didn't? So looking at these on a weekly basis, and if you only have one, how many people only have one salesperson additional to them in their business? How many people have more than one salesperson in their business? So the challenge is that when we have one person, even if that person is us, how are we being challenged to do better? So when we look at these KPIs, these key performance indicators of why are we getting these leads, it gives us an opportunity to know where do we reinvest. So if you're a fitness facility or a product or whatever it may be, and we're running campaigns on Facebook, Google, TikTok, YouTube, everywhere. And we know historically in November that we convert 86% of our customers of our leads into customers. And, and our average outside of November is 40%. You'd be shocked at how none of us invest more ad spend in November and just keep the ad spend static. So really looking at where are these customers originating from, why, what is that offer and then how do we tweak that offer to really, you know, get more of those people at those times? You know, businesses have ebbs and flows, but it's the data doesn't lie. You know, if we look historically at My company, over 11 years, I have a huge increase in Sales in December and every. Like, I can almost categorize every other month to get to there. So we spend all of our advertising dollars over the holidays.

Wow, that's a really, really, really interesting insight. What do you have as advice for you? Optimize your businesses really well with technology. How do we integrate tech into a business?

Yeah, I mean, you're the pro of this with how you handle your processes.

Let's look at specifically tech for measuring KPIs and incentivizing sales through data.

Yeah. So we've built our own suite of measuring that. I recommend using whatever CRM it is, whether it's HubSpot, close, even Monday, or smartsheets, and looking at where these data points are coming from and making sure that it is so correct. Because you never want a salesperson, and I've struggled with this in my own company. Salesperson saying that number's not correct. Cause as soon as your sales team looks at your data and has a disagreement with it, they no longer trust where your reporting's coming from. So one thing that we do is I have 12 people in our sales team. We have 40 in the call center. They. They funnel up to 12 closers. Those 12 closers are challenged on a weekly basis. Who sends the most text messages, who sends the most phone calls, emails. And every single aspect of what they do is tracked so that the closer with the best results gets more appointments. Why? Because if they're getting more appointments, I'm making more money. We're changing more people's businesses, and it works. Why would I tell everyone, no matter what you do or how much you slack, you're gonna get the same amount of appointments. So incentivizing them and also investing in your team. I have teams in 17 countries, and one thing that we do is every year we have a family day where we fly everybody to Serbia, where most of my employees are. Cause my business partner's Serbian shout out to you, Andre. And we get everyone together for seven days of intense bonding time, of getting to know who we are outside of our business. And that really lets us shine because people earn rewards, they get plaques and recognition, and it really gives the morale a boost. But you quickly know who are your top performers and why, based on the data that we receive from them.

Love it. Absolutely love it. How are you guys liking this man's ideas so far? Amazing stuff, Kyle. So what's next for you? Recently, you said you had a beautiful experience teaching the teenagers and the kids track at Mindvalley University. And I checked in on My kids, I'm like, what did you think of Karl? And they said, he was really good. And then my son said, good, but not great. I'm like, what? What would have made it great? And my son's like, a super smart kid. He's 16. My son Hayden said, well, Carl needs to tell more stories. He's going, fact, fact, fact, fact, fact. If he could integrate stories with his presentation, it would be great. My son probably learned that from Eric Edmeads, who spoke about that idea at MVU last year. But I love that now in this talk, you've integrated these beautiful stories. Like you. You meeting the CEO of Lavazza. So what's next for you? You had an epiphany when you were talking to the kids.

I want to do this forever. I really want to teach the children how to take an idea and turn it into a business that can support their dreams and goals and their family. So that's what I'm going all in. I have a call next week with Scholastic on writing a children's program and. Yeah.

So you already set up a call with Scholastic Scholastic to create a children's entrepreneurship program within just a few days of you seeing the response from the teams.

Massive action. It's the only way we get stuff done. So I. Yeah, I actually have five meetings set up next week to figure out how can I really take this passion? Guys, when I tell you, my friends here saw me after this chat, they said, carl, you're levitating. And I literally. I felt so much fulfillment from these children being engaged with me and really being curious of having so many ideas. At 9 years old, there was 30 kids in this room, and they were all entrepreneurs. Obviously, it's a testament to you and Mindvalley and the people that are here. So I'm up for the challenge outside of this container, But I'm all in on teaching these children.

I'm so excited to see what you come up with to teach kids. This is something so necessary for our children. Right. So now let's talk about new entrepreneurs.

Yeah.

How many of you here are just starting a business right now? Okay. Awesome, awesome, awesome. You're in for one of the best journeys of your life. What advice would you give new entrepreneurs who are about to start something new?

I'd say the biggest thing, and I've been in a lot of Shark Tank events where people are looking for me to invest in their business. And the biggest challenge that I think that entrepreneurs have and Jimmy talked about this before, is just starting. You know, we all have These ideas. And I know when I was young, I've always been challenging myself to come up with 12 new inventions a day. And 99.9% of them have never been are awful. But the ones that are good, they stick. And the reason that I tell you this is us as entrepreneurs. Typically, at least me, in the past, I would keep my ideas to myself and I wouldn't tell the world because I was afraid of competition or, or I was afraid that they could do it better than me. Bring it on. So the biggest advice that I would say is go tell everyone around you and throw a party for you. Hosting a new business and opening a new business, like a new business party. And get everyone around you to become a customer of yours, even if you're taking a discount on that. But get the experience from your friends and family and ask them for their feedback. There's nothing that a friend can give you better than their honest opinion on how well you did or how awful you are at what you're doing and really taking that feedback and expanding from there. But take a guess what I'm going to tell you. Collect cell phone numbers of every person.

I love that. So, I mean, you've built something, several things. So amazing. You've led such a great life and you're only 31, so you probably have a lot decades ahead of you. But looking back, what would you have done different?

I think I would have involved my parents sooner. My father's been working with me for a while now and he's always been my top fan. But outside of that, on the business side, slow to hire, quick to fire. How many can resonate with that? So what I really mean is, actually since being at Mindvalley University and seeing Brent read my hand, I'm now going to have every single employee of mine get their hand read because he can tell me where they should be. Forget disc profiles, personality assessments. My whole team's about to get a palm reading and think like, Carl, we knew you were a little woo woo, but now this is like way off the top. So outside of doing the palm reading and being really intentional on who we hire and for what role, knowing that when somebody proves to themselves that they're not wanting to be here, don't encourage them to stay.

Right. I love that. Thank you, Carl. Any closing words of advice? We have two minutes left.

Yeah. I really encourage all of you to not just listen to this and say, oh, Carl and Vishen were on stage and we heard a lot of great things, but to take massive action, you know, I wouldn't be here on this stage if I didn't say yes to things and say yes to you. But really, from today on, collect cell phone numbers. They're the most valuable data point that you can get. Really look at your KPIs and say, where are we getting customers from? How can we get more of these customers and retain these customers? The average fitness franchise that I work with prior to implementing my software has a three month retention rate. After we start sending drip messages to get them involved and give them loyalty, there's a 15 month average retention. That's a five times longer that the customer's staying. And they're a raving fan of your business and they're not just somebody that you're replacing. So really looking at your data on a daily and weekly basis. Today, most of my job is looking at reports and looking at data and how do we take and test different campaigns. So I really encourage all of you to do that. Come collect things and scan this QR code right there to see some of my best tips and tricks.

Thank you, Carl. And you know what I love about this man is he's actually here for all three weeks of Mindvalley University. He's been showing up, taking care of people, teaching the kids. This talk was added spontaneously because as I got to know Karl over these past couple of weeks, I just felt he was so brilliant. I wanted to bring his wisdom out to you guys. How many of you here would love to see a quest for On Entrepreneurship for Teenagers by Karl Case on mindvalley membership? Great. You think your teens would like that? Okay, so Mindvalley team, let's talk about that with Karl. Okay, awesome. Thank you, Carl.

Thanks, brother.