Vishen Lakhiani argues that what matters most in first meetings isn't appearance alone but your underlying confidence and belief system, or "frame." Optimistic salespeople close 55% more deals. A cologne study showed that a simple ritual shifting self-perception changes how others see you.
Chapters
When you're meeting someone for the first time, they judge you within the first few seconds. The way you walk into the room, the way you dress, the way you style your hair, all of this matters. But there's something beyond just what they see. It is an energy, a confidence, a frame, a belief system that people feel intuitively or through the soul. You got to get your energy and your frame right. I've seen this when I worked with salespeople. Salespeople who truly believed in themselves, they closed more sales. There was a study on this. Salespeople who are optimistic, 55% better rate at closing. There is such a thing about our belief system that transforms how people perceive us. There was another study on men and cologne. So they had women watch men on a TV screen. Okay, and the woman had to judge these men on attractiveness. Now, here's the interesting thing. A few of those men walked straight in front of the camera. Other men, before they got on camera, a scientist would come up to them and go, "Hey, this is a really amazing cologne. It, you know, just smells so good. I want to spray some on you. May I?" And they would just spray the cologne on these men and then send these men to the camera. Now, here's the interesting thing. The men who had the cologne sprayed on them something shifted how they saw themselves. Maybe they felt they smell better. Maybe they bought into the advertising of the cologne and the imagery they saw in those ads. But the men who had the cologne sprayed on them, they were the ones rated most attractive by the women. It wasn't necessarily their face. It was a belief that shifted in them when they put on the cologne. So whether it's cologne or it's how you dress or it's a ritual you do before going to a meeting, All of that, if it shapes your belief in some way, it's going to impact how people perceive you. Comment "speak better" below and we'll send you a free ticket to our Speaking and Influence Summit, June 26th, 27th, and 28th.
