Why You Can Never Make a Lasting Change...

The reason changes don't stick is because you're trying to change the wrong thing. One of the biggest challenges that HR managers and CEOs have when it comes to training their people is to make change stick. It seems that you put someone through a training session and one year later they might revert back to older ways of operating. In the book Atomic Habits by James Clear, James says that there are three ways to change behavior. There are three ways essentially to transform the way you show up in the world. Let's say you want to lose weight. You decide to set your alarm three times a week to wake up at 7am to hit the gym for an hour. That's changing through process. It doesn't work because we revert back to past behavior. The second thing that people do is attempt to change by setting a goal. This is called changing. By forcing an outcome, you set a goal, I want to lose five pounds. The problem is often you will lose motivation towards the goal. So what truly causes a change? Well, James Clear cites tons of evidence that shows that real change happens when you shift your self identity. When you change your identity to say I have the body of an athlete. When you start thinking that way, you cannot help but wake up at 7am to hit the gym. You cannot help but lose weight because you find yourself craving the right food. Because we try to change people by messing with process and messing with outcome and using this as motivators, we inevitably fail. True change comes from identity shifts. This is the reason why most diets fail. They attempt to motivate people by process or outcome. The average American will be on five to seven diets in their lifetime depending on whether they are a man or woman. It doesn't work. And likewise so many employees go for trainings that do do not really shift them. Now how do you truly transform an individual? How do you let someone elevate to become their best self? You elevate their identity. This is why mindvalley programs are not designed to be taken in a one hour or a five hour spurt. They're designed and structured based on identity shift theory to happen over 30 days everyday. Micro slice content 5 to 20 minutes that slowly upgrade and up level your identity using behavioral psychology, science and advanced techniques such as neuro linguistic programming or hypnotherapy. This is why for example, in our speed reading program, in just seven days with five to 20 minutes a day of lessons over a study of a thousand participants, the average reading speed increase was 170% in seven days. Imagine what that does for the way you're able to show up in work and consume the ever increasing amounts of memos and emails and reports. So to truly change an individual, you up level their identity. This is where learning becomes true transformation. And if you'd like to learn more, visit mindvalley.com business or email us@betterteamsindvalley.com it.