Protect your IP with #Trademark and #Copyright Registration

An IP lawyer explains why creators need trademarks, copyrights, and contracts to protect their work. She warns against sharing content unprotected and urges treating IP like corporations do: as assets you can license and monetize.
Chapters
So, and I love this section about IP because I'm actually an IP lawyer. And I just want to say to everyone in the room that I get it. Content is king, right? You guys are excited about this stuff, right? You put all your work out there, but you've got to protect it. You've got to talk to a lawyer, right? You've got to get that trademarked, copyright, use NDA. That's all I want to say. Protect yourself, right? Hello? Yes, am I right? Yes, you guys have got to protect yourself, right? I don't go anywhere without my lawyer. I love that. I get so many people coming to me and they're like, I put this out there and someone's done this and someone's done that, and it's like, I'm like, was it protected? No. Do you have a contract? No. He said, why not? I just want to share that because, I mean, honestly, We're in the gig economy right now. That's the future. That's what's in 2020 going on. That's where we're at. But you're not going to have anything for the ball to actually preserve it, to protect it. Every single corporation has over 1,000 registered trademarks. Cockroach, Apple. They're not using it for their health. They're licensing it. They're making more money off of it, right? It's not about hoarding it, it's actually like holding on to this, like actually thinking like a CEO of a major corporation and actually creating Thank you, thank you. I think we will
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