Work Ethic :: 20/20 Vision

Wendy Day argues work ethic is everything for independent musicians. Dedicate at least one hour daily to marketing separate from making music, and outwork everyone around you. Fame doesn't come from connections or luck, only from relentless, sustained effort.
Chapters
Hi guys, thanks for tuning in. This is the next to last day of 2020 Vision. I'm gonna miss you guys. I'm really enjoying doing this, but it is taking a lot of time. Not just the posting, but the, the following up to the comments at YouTube and Instagram. It's been a full-time job. Okay, so, um, work ethic. And I'm gonna make this one, um, kind of short and sweet because I've got a meeting today with the head of economic development in Alpharetta where I live, and I don't want to be late. So, um, work ethic. If you're going to have a team around you, um, rather than do this yourself, then you've got to outwork your team. Your team cannot possibly work harder than you, um, because they'll leave. You don't want your team to leave. If you're doing this yourself, you're gonna have to have an incredible work ethic because you're going to have to be doing everything yourself. And in the very beginning, most artists do have to do everything themselves because you don't have enough of a buzz yet to convince people to come on board and help you out. Um, so in terms of putting in the effort, the most important thing you can do is at least one thing every day to market or promote your career to move forward. Um, devote some time every day, even if you have to just carve out an hour. If you've got like a 9-to-5, a full-time job, you can carve out, um, at least an hour every day. So at least you're doing 7 hours a week in terms of marketing or promoting your music career. And that's not, that's not, um, creating music. I'm talking about marketing, like really getting your music out there in front of your potential fan base. To spread it around. Um, and there's a ton of videos that I've made over the past 60 days that talk about how to do that. But your work ethic is one of the main things that is going to help you, um, move forward. And that's whether you have a budget or not. In fact, if you don't have a budget, your work ethic is going to have to be like even stronger than if you do have a budget, because you're gonna have to just do more. So I would put together a plan and then I would outwork my entire team so that I could get my music out there. The more of a buzz you have and the more of a movement you have, the easier it's going to be to attract people to your movement that can really help you get, get further and level up. Um, but your work ethic is everything, and for me I guess I'm kind of fortunate because I'm one of those weirdos that just really likes working. So I'd rather work than do anything. So while you guys are hanging out at parties and you're having lives, I'm working. I just really enjoy it. So I could do 20 hours a day, 7 days a week, and be content. And maybe that's just my way of escaping and not having to deal with other human beings, um, or whatever. I am so happy when I'm working, and for me, time has more value than money, and I get a lot done every day. Like, I can probably get more done in a day than most people because I just really enjoy doing this, and I've gotten really efficient with scheduling myself and scheduling my time, and I have worked, um, I have put together plans, and I have worked my schedule into exactly what I'm going to do and how I'm going to do it so that I can get more done. I schedule blocks of time during the day to get certain things done, and for me, I'm more productive at night than I am during the day. So I just really get a lot done, um, especially between the hours of like 9 PM and 3 AM. They're, they're the hours where I'm most productive. I'm least productive in the morning, so I don't look forward to having um, early morning meetings, but that's okay. We do what we have to do. But work ethic is what's going to set you apart from everybody else out here, because most people don't put in the time necessary to succeed. A lot of people that are in the music industry, they just want to wake up and be successful, and they sometimes hire people like me thinking that we can sprinkle magic pixie dust on them and get them famous. And, and it's funny because it's not even the money that most people are in this for. Most people are in this for the fame, and they feel like having a really good connection or a really good plug is going to lead to success and fame, and it doesn't. What leads to the success and the fame is everything that you do. So the work ethic that you put forward in order to market and promote yourself, or make your music, or just to be the best you that you can be But it all comes down to work ethic. I can't say it enough. You're probably tired of hearing those two words, work ethic, but it really, really, really matters, guys. So make sure that you're up for the challenge. Make sure that you really want this, and then just put in the work and just outwork everybody. And then even once you're on and you're successful, you're gonna have to keep up the work just to stay in the position that you've acquired, you know, just to stay on top. So get used to it, learn to enjoy it, be as productive as you can, schedule stuff into your schedule so that you know what you're doing at all times, and enjoy the ride. Okay guys, thanks for tuning in. See you tomorrow for the very last 2020 Vision.
More from Wendy

How Much Is Your Music REALLY Worth? | Jeff Ponchick x Wendy Day | No Standing Zone Ep. 19

Managing expectations is a major key to making it in this business... easier said than done!

I had a great conversation with @SamuelRiddle on the most recent episode of No Standing Zone..

Building Empires: How Sam Riddle Navigated from College Radio to Managing Megan Thee Stallion






