Jamie Wolfer explains that guests arrive at events with finite energy that gets drained by disruptions like unusual ceremony timing or bad food. When the battery runs low, the whole experience suffers. Planners need to recharge guests with exceptional entertainment and food to compensate for any breaks from tradition.
I feel like it's kind of like a battery of sorts of what guests will put up with, for lack of a better term, and you can dip into that energy supply a little bit. So if we have a couple moments that kind of dip into it where, you know, the entertainment might be lacking a little bit or the food might not be exactly what they wanted, but at least we're charging them up in other areas, then they're going to be sustained a lot longer. Sometimes I feel like, or I see especially on the internet with so many ideas floating out there these days, couples trying to like break out of the mold and break out of the norm, and what they end up doing is they're kind of breaking out of the normal flow of events, and it really messes with people's psyches, and they start paying attention to all the other things. Messing with the flow of an event really dips into that guest battery, like super, super dips into that. So if we're going to do that, make sure we're accommodating in other areas. So if you have a situation where you have an earlier ceremony because of whatever religious institution you're a part of, and that's what they require of you, or that's all they have available, you will need to do your best to make sure that all the other items are as on point as possible to fill up that guest battery again.
