Alitura Skin Confession: Meet Dr. Will

Dr. Will Cole, a functional medicine practitioner with over 12 years running a telehealth clinic, explains his inside-out and outside-in approach to skin health and endorses Alitura (clean, science-backed skincare). He walks through his personal regimen — Pearl Cleanser, Clay Mask, Gold Serum (favored), a body formulation, Revitalize supplement, and Night Cream — describing key ingredients (pearl, wild-crafted mushroom hyaluronic acid, plant-derived retinol from alfalfa, copper peptides, marine collagen, CoQ10, Manuka honey) and how they support hydration, collagen, elasticity, antioxidant protection, and repair. The segment closes with a recommendation to learn more about Alitura.
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Hey everybody, it's Dr. Will Cole. If you don't know my day job, my heart, my passion is I'm a functional medicine practitioner. I spend my days consulting people around the world via Webcam. For over 12 years we've ran a telehealth functional medicine center. Actually one of the first telehealth centers in the world. Again, over 12 years consulting people online. The reason why I'm telling you this is that my main focus is really get to the root, to get to the root cause of why people are struggling with health problems. My main focus is people with different autoimmune issues, different inflammatory problems, and a lot of that's dealing with root cause issues on the inside that's causing outward flare ups and different health problems in people's lives. So part of that conversation is not just dealing with the internal physiological things on the inside of their bodies. It's also having a conversation with my patients about what they're putting on their skin. Our skin is our largest organ. It is a part of our bodies. It's sometimes we like to detach it as saying our health, our body and then our skin. But actually our skin is our largest organ and what we put on our skin is largely absorbed in the body. So it's really one and the same. We have to look at from the inside out, but also from the outside in. Because really what we're putting on our skin is largely food. So one way of putting it for our bodies as far as what we are absorbing. So let's talk about this because it's really important. We need to be educated, we need to be informed, we need to vet the skin care products that people are, that we are using and our family is using. And we need to really look for clean skin care products. And something that I've talked about for a long time is my friends at Alatura because it's science backed, it's evidence based and it's really quality, clean beauty ingredients. So I want to show you my Alotura skin regimen. Actually I've never showed this before. It's really not my, you know, it's not something that I think about showing but I think it's important and I get asked a lot and I normally am typing out what I'm using and my skincare regimen. But I thought, I thought it'd be nice to show you now. It's a, it's an official first. So I just cleansed my face using the pearl cleanser from Alatura and all of these really have synergistic very thoughtfully, very well researched different plant and earth compounds. The Pearl cleanser has pearl which has been used for thousands of years and traditional Chinese medicine just to really support skin health. Skin, skin glow, skin elasticity, collagen production. It's a good source of silica which is great for supporting skin health. And it also has wild crafted mushroom that is actually the highest source of hyaluronic acid in nature. Hyaluronic acid for people that don't know is it acts as a humectant which is basically an absorber of moisture. So it's a great natural way to support skin hydration, skin barrier function and just having a supple glowing skin. So you have to start with a cleanser to get all that debris and junk off. We live in a polluted world and you using a skin cleanser daily, twice a day I would recommend is something that I do personally and I advocate for my patients to do as well. The next thing that I use is the clay mask from Aloe Tura. It uses about once, twice a week. And it has a whole variety of different clays and vitamin C and other ingredients too. But those are the main ones that I want to talk about today to really support drawing impurities out, supporting a healthy radiant glow again with the different clays. And vitamin C acts as an antioxidant which is really wonderful for skin complexion and decreasing oxidative stress of our skin and just supporting a youthful glow. All right, the next product that I use from Alatura is the Gold serum. Out of the whole Alatura line. This probably is my favorite one if I had to pick. It is a serum for people that maybe can see that I use this even throughout the day consulting patients online. So I'm staring at the screen all the time so you can put this on in the morning, in the afternoon. But I use it really throughout the day and it absorbs in the skin pretty fast. And think of serums as a multivitamin for your skin. You know, people take vitamins internally for their body systemically, but serums are the skin's multivitamin. This gold serum from Alatura has alfalfa derived vitamin A or retinol. So retinol used in different conventional beauty products is really harsh, can be very irritating to the skin. Not so with the plant derived alfalfa retinol from Alatura. That's why I really love it. It supports healthy exfoliation pathways, cell renewal. This also has copper peptides which does work synergistically with the plant derived retinol to support skin elasticity and and suppleness that you want for healthy youthful skin. Has Marine Collagen has CoQ10 so many great things to support healthy glowing skin. So that's the gold serum. The next thing is for your body. So it's not just about your face skin it's for your body skin as well. And this has a lot of the same plant compounds that are in the face products for your but it's formulated for your body and it's great for just overall body hydration and supporting healthy skin barrier and and all the things that you want for your face you want for the rest of your body as well. The next product is the Revitalize supplement. As I mentioned earlier it's not just about what you put on your skin. It's about how you're treating your body with the foods that you eat or supplements that you take. And Allotura as we're on the same page there and using food as medicine is a cornerstone of Allotura and both, both of our mission and revitalize is really giving your body a lot of really science backed adaptogens are very well researched to support healthy cortisol levels. Stress hormones help help to support healthy balance inflammation levels which can really wreck your skin health stress inflammation. This helps to balance stress and inflammation which will really be supportive of healthy glowing skin. Then the last ingredient, last product sorry that I use in the aloe to her line is the Night cream. This one man, this is this. I said that this gold serum was my first favorite. This is definitely my second favorite the Night cream. It's sort of this buttery plant based. You can't really see it there. But anyways Night Cream it is another great source of plant based hyaluronic acid to support skin hydration healthy skin barrier. It also has two I believe two plant stem cells to support collagen production and repair any damage that maybe you're outside in the sun or environmental toxins and you've sun damaged skin for example. This is a great reparative cream that you would put on at night and it has things like Manuka honey, very soothing antioxidant rich ingredients all synergistically in in the formula. So guys, I can't say enough about this line. So thoughtful. It's not just something that I'm talking about on social media because really none of that's. It's meaningless if it's not real. And this is something that I use in my own life and have used years and I recommend it for my patients around the world. So my friends, check out Alatura. Click somewhere around this video to learn more about this awesome brand.
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