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Anthony Goldner explains why beef producers who rely on a single annual calf sale face dangerous financial risk. He argues farmers need ingenuity to find alternative income streams and reduce dependence on volatile market swings.
Anthony Goldner explains why beef producers who rely on a single annual calf sale face dangerous financial risk. He argues farmers need ingenuity to find alternative income streams and reduce dependence on volatile market swings.
Golden nugget number 2 is like, uh, like ingenuity and looking outside the box. Yeah. So traditionally, everybody's trying to make it with selling their calves at the sale barn. And that's what— when our beef wasn't taking off, that's what we did year after year. Raise a calf crop and sell them, raise a calf crop and sell them. And you wait, like your whole life hinges on— you get this one big check a year, and you've got to figure out how to make that work. So we had to, you know, make it work and that was hard. So think outside the box, what can you do differently? So that's where the ingenuity comes in.
