April Beach breaks down licensing for creators: stop worrying about white-labeling and contract details. Start by naming one thing you have and one audience that needs it. Everything else follows from there.
I just got to spend an hour talking about licensing on Dr. Lauren's She Slays Today podcast. As we got into the episode, the questions she was asking were very like next level, very complicated. And so as I started explaining it, I would hear myself explaining licensing and it sounded more and more and more complicated. That's a hard thing because Licensing is so simple, but when you get into like the nuances of white labeling and length of time and licensing contracts and, you know, where IP can live and how you sell it and all these different things, it can become a lot to take in at once. So I say this to you, if you are interested in licensing, don't worry about all those details. Like the answers to those details come, just start first with what do you have and who else could find value from it.
License To Scale™ Live Masterclass: The Consultant's Guide To Growing Your Business
